Jewellery
Can Jewellery Continue to Outshine Fashion?
As leather goods lose their cool amid rising prices and quality concerns, fine jewelry is emerging as luxury’s shining star.
Why India Increasingly Supplies The World’s Gemstones
Brands including Chopard and Messika are increasingly open about their reliance on Indian gemstone cutters. In addition to lower costs, the country boasts pedigreed suppliers and craftspeople well-versed in traditional techniques.
Mytheresa’s Profits Soar Ahead of Its YNAP Acquisition
The German luxury e-tailer more than doubled its adjusted earnings in its second fiscal quarter that ended in December, providing a glimpse into how it will fare once its deal to acquire its competitor, Yoox-Net-a-Porter, is approved.
Op-Ed | Louis Vuitton Needs Noughties Nostalgia and Taylor Swift
LVMH reported better-than-expected sales growth in the fourth quarter, but its performance lagged behind rivals like Richemont and Burberry. A Taylor Swift tie-up and nostalgic collaborations with Japanese artist Takashi Murakami may give the group a boost, writes Andrea Felsted.
Messika: Inside French Jewellery’s Most Disruptive Success
By backing up casual designs and edgy, celebrity-fronted campaigns with deep-rooted diamond industry expertise, Messika has built a global jewellery empire. Husband and wife duo Valérie Messika and CEO Jean-Baptiste Sassine share their vision for the brand’s 20th anniversary year and beyond.
The Best of BoF 2024: Designer Reboots and a Rocky Market
The luxury industry was under pressure in 2024 as customers pulled back on high-end purchases. Brands from Chanel to Valentino to Fendi changed their creative lineups, hoping to jump-start demand. But the struggles at Gucci and Burberry show how tricky executing a designer relaunch can be.
How to Sell Jewellery Like Fine Art
At the inaugural Joya fair in Monaco last week, two former art gallerists aimed to defy luxury’s current malaise with avant-garde jewellery propositions sold with a curated, high-culture approach.
The Next Chapter of Swarovski’s ‘Pop Luxury’ Turnaround
A campaign fronted by Ariana Grande is the Austrian crystal maker’s latest effort to build on sales momentum in a slowing market: Revenue grew 4.5 percent in the first half. Swarovski plans to keep blending the codes of luxury and value, while spotlighting its message of ‘joyful extravagance’ to a wider audience, CEO Alexis Nasard says.
Tiffany’s Staff Exits Test LVMH’s Turnaround Playbook
Ambitious sales targets and lower commissions for some salespeople have led them to defect for competitors, taking some of their loyal clients with them.
Richemont Names New Cartier CEO
Louis Ferla, who is currently chief of the group’s Swiss watchmaker Vacheron Constantin, will replace Cyrille Vigneron at the helm of flagship jeweller Cartier.
Pearls Are Undergoing a Fashion-Fuelled Revival
From Miu Miu and Pharrell Williams to skater boys on TikTok, pearls have shaken off their country-club reputation to become markers of personal style.Pearl giants Tasaki and Mikimoto and indie designers like Sophie Bille Brahe prove that jewellers are seizing the moment.
Inside Louis Vuitton’s High Jewellery Ambitions
Artistic director Francesca Amfitheatrof has forged a creative identity for Louis Vuitton’s ambitious jewellery program — whose estimated sales have reached €1 billion — by combining cutting-edge craftsmanship with an unabashed embrace of the luxury giant’s logo and codes.