Nivea Maker Beiersdorf Cuts Guidance for 2026, Citing Market Conditions
Beiersdorf trimmed its full-year guidance on Monday on slower-than-expected recovery at its core brand Nivea and other economic headwinds.
wholesale
Sports
Case Study | Can On Set a New Pace for Sportswear?
On hasn’t taken long to turn its unconventional performance-running shoes into one of the world’s most recognisable footwear brands. The Swiss company, launched in 2010, has won credibility with the running elite while cultivating a loyal fashion fanbase, with support from tennis star Roger Federer.
Case Study | Can On Set a New Pace for Sportswear?
On hasn’t taken long to turn its unconventional performance-running shoes into one of the world’s most recognisable footwear brands. The Swiss company, launched in 2010, has won credibility with the running elite while cultivating a loyal fashion fanbase, with support from tennis star Roger Federer.
Sports
Can Nike Turn the Forgotten Jordan 2 Into the Next Hype Sneaker?
With the Dunk past its prime, Nike is looking for its next hype sneaker. It’s banking on the AJ2, the forgotten child of the Jordan family.
Can Nike Turn the Forgotten Jordan 2 Into the Next Hype Sneaker?
With the Dunk past its prime, Nike is looking for its next hype sneaker. It’s banking on the AJ2, the forgotten child of the Jordan family.
Partner Content
At Coterie, Aligning Wholesale with Fashion’s Digital and More Sustainable Future
The contemporary and advanced contemporary womenswear event returns to New York with a renewed focus on its core pillars: sustainability, technology and immersive experiences. BoF meets Kelly Helfman, president of Informa Markets Fashion, to learn more.
At Coterie, Aligning Wholesale with Fashion’s Digital and More Sustainable Future
The contemporary and advanced contemporary womenswear event returns to New York with a renewed focus on its core pillars: sustainability, technology and immersive experiences. BoF meets Kelly Helfman, president of Informa Markets Fashion, to learn more.
Partner Content
At CIFF, Empowering the Fashion Community With Growth Solutions
BoF explores the disruptive new technologies poised to provide the greatest opportunities — from the commercialisation of virtual try-on, to digital IDs and Web3 technologies that could foster much deeper collaboration.
At CIFF, Empowering the Fashion Community With Growth Solutions
BoF explores the disruptive new technologies poised to provide the greatest opportunities — from the commercialisation of virtual try-on, to digital IDs and Web3 technologies that could foster much deeper collaboration.
Retail
BoF LIVE | How to Navigate the Return of Wholesale
A panel of experts discuss how to work with third-party retailers and why since the pandemic pivot to e-commerce its easier than ever.
BoF LIVE | How to Navigate the Return of Wholesale
A panel of experts discuss how to work with third-party retailers and why since the pandemic pivot to e-commerce its easier than ever.
Retail
Trade Show Company Acquires Bulletin, an Online Wholesale Marketplace
Emerald Holding, a company that hosts business-to-business events, has purchased Bulletin to be part of its retail trade show entity, NY Now
Trade Show Company Acquires Bulletin, an Online Wholesale Marketplace
Emerald Holding, a company that hosts business-to-business events, has purchased Bulletin to be part of its retail trade show entity, NY Now
Sports
Mowalola, Fashion’s Subversive Rising Star, Debuts in Paris
In just six years since graduating from Central Saint Martins, the Nigerian-British creative has attracted deals with Yeezy, New Balance and Dover Street Market for her transgressive “burglarwear” aesthetic. Now, she’s getting ready to reintroduce her label on fashion’s biggest stage.
Mowalola, Fashion’s Subversive Rising Star, Debuts in Paris
In just six years since graduating from Central Saint Martins, the Nigerian-British creative has attracted deals with Yeezy, New Balance and Dover Street Market for her transgressive “burglarwear” aesthetic. Now, she’s getting ready to reintroduce her label on fashion’s biggest stage.
Retail
How to Navigate the Return of Wholesale
After a hard pivot to e-commerce during the pandemic, many brands are back to working with retailers. This time, they say the terms have changed in their favour.
How to Navigate the Return of Wholesale
After a hard pivot to e-commerce during the pandemic, many brands are back to working with retailers. This time, they say the terms have changed in their favour.
Retail
How to Take a Brand From Local to Global
For most of its first two decades, Farm Rio was little known outside its native Brazil. But since entering the US in 2019, the dressmaker has made a splash in contemporary womenswear, with sales reaching $50 million in its new market last year. Next up: Europe.
How to Take a Brand From Local to Global
For most of its first two decades, Farm Rio was little known outside its native Brazil. But since entering the US in 2019, the dressmaker has made a splash in contemporary womenswear, with sales reaching $50 million in its new market last year. Next up: Europe.
Luxury
How Nili Lotan Built a $100 Million Brand
For the last 19 years, the Israel-born designer has developed her independent American fashion label by producing high-quality, timeless basics.
How Nili Lotan Built a $100 Million Brand
For the last 19 years, the Israel-born designer has developed her independent American fashion label by producing high-quality, timeless basics.
Partner Content
Optimising Physical and Digital Wholesale Strategies for Growth
Kristin Savilia, CEO of digital wholesale platform Joor, joins BoF’s Robin Mellery-Pratt to explore how a hybrid approach to wholesale will define and drive industry growth.
Optimising Physical and Digital Wholesale Strategies for Growth
Kristin Savilia, CEO of digital wholesale platform Joor, joins BoF’s Robin Mellery-Pratt to explore how a hybrid approach to wholesale will define and drive industry growth.
Sports
How Puma Became a Rare Wholesale Success Story
For years, the German sportswear maker lacked a distinct identity. But Puma has found success in multi-brand retail and has gained a foothold in markets where Nike and Adidas aren’t dominant.
How Puma Became a Rare Wholesale Success Story
For years, the German sportswear maker lacked a distinct identity. But Puma has found success in multi-brand retail and has gained a foothold in markets where Nike and Adidas aren’t dominant.
The News in Brief
Soshe Launches at Ulta Beauty
The refillable clean makeup brand will enter the complexion category as it makes its debut across over 700 Ulta Beauty doors.
Shein Said to Weigh Cost Reset for Late Backers Before IPO
The retailer is considering lowering the investment cost for late backers who came in at a valuation of up to $64 billion as it prepares to list at a much lower value, people familiar with the matter said.
GLP-1 and Cosmeceutical Skincare Usage Spike Bathroom Mini Fridge Demand
As shoppers incorporate weight-loss drugs and more sophisticated skincare into their daily routines, a cottage industry is growing.
The Met’s Next Fashion Blockbuster Will Spotlight Galliano
The fashion icon, as famous for his singular talent as a scandal that cost him one of the industry’s top jobs, will become one of only three living designers to get a major solo exhibition at the museum.
Abbvie Earnings Beat Estimates as Botox Shows Signs of Revival
Abbvie reported second quarter profit and sales that topped expectations, driven by strong demand across its immunology and neuroscience franchises and further signs of a recovery in Botox.
Puma Results Show Progress on Turnaround
The German sports brand posted a narrower loss in the second quarter as it pushed ahead with an effort to restore growth next year.
DSM-Firmenich’s Fragrance-Led Core Profit Beat Sends Shares Higher
DSM-Firmenich beat market expectations for second-quarter core earnings, said full-year sales growth should reach the upper end of its target range on the back of broad-based volume growth.