Mco Parent VidaCorp Rebrands to Axia Beauty Group
The company, which also owns brands Nude by Nature and Poni, also announced its new global headquarters and chief marketing officer.
fragrance
Beauty
The Best of BoF 2024: When Beauty Trends Tap Culture
This year, marketing efforts for everything from skincare to fragrance targeted new cohorts — Gen Alpha, male athletes, pet owners, “MomTok” — and across more channels than ever.
The Best of BoF 2024: When Beauty Trends Tap Culture
This year, marketing efforts for everything from skincare to fragrance targeted new cohorts — Gen Alpha, male athletes, pet owners, “MomTok” — and across more channels than ever.
Beauty
The Best of BoF 2024: A Return to Beauty Retail
Tweens went shopping in 2024, but so did just about everybody else. Massive gains in online sales were still dwarfed by in-store purchases, especially at specialty retailers, and foot traffic is expected to exceed pre-pandemic levels next year.
The Best of BoF 2024: A Return to Beauty Retail
Tweens went shopping in 2024, but so did just about everybody else. Massive gains in online sales were still dwarfed by in-store purchases, especially at specialty retailers, and foot traffic is expected to exceed pre-pandemic levels next year.
Beauty
The Business of Beauty Haul of Fame: Skincare’s Secret Weapon
Meet the tiny lab in Florida making the viral formulas you’ve been craving for the last four years — and those you’ll be craving tomorrow.
The Business of Beauty Haul of Fame: Skincare’s Secret Weapon
Meet the tiny lab in Florida making the viral formulas you’ve been craving for the last four years — and those you’ll be craving tomorrow.
Beauty
The Business of Beauty Haul of Fame: You’re Such a Tool
Brushes for makeup, hair, and even serum (really) are poised to go big in 2025.
The Business of Beauty Haul of Fame: You’re Such a Tool
Brushes for makeup, hair, and even serum (really) are poised to go big in 2025.
Beauty
The Business of Beauty Haul of Fame: Lipstick You Can Snuggle
Interior design’s shaggy, furry texture boom has already influenced the latest wave of cosmetic launches — and indicates more softness to come.
The Business of Beauty Haul of Fame: Lipstick You Can Snuggle
Interior design’s shaggy, furry texture boom has already influenced the latest wave of cosmetic launches — and indicates more softness to come.
Beauty
Fine Fragrances Are Getting a New Gourmet Twist
The fragrance boom is being driven by “neo-gourmands,” experimental and offbeat scents that take food notes like cold milk or sea salt to artisanal dimensions.
Fine Fragrances Are Getting a New Gourmet Twist
The fragrance boom is being driven by “neo-gourmands,” experimental and offbeat scents that take food notes like cold milk or sea salt to artisanal dimensions.
Beauty
What Beauty Professionals Need to Know Today
This month, BoF Careers provides essential sector insights to help beauty professionals decode the industry’s creative landscape.
What Beauty Professionals Need to Know Today
This month, BoF Careers provides essential sector insights to help beauty professionals decode the industry’s creative landscape.
Beauty
Anna Sui Launches New Fragrances for Brand’s 25th Anniversary
The fashion designer is releasing five new scents with the hope of targeting multi-generational customers.
Anna Sui Launches New Fragrances for Brand’s 25th Anniversary
The fashion designer is releasing five new scents with the hope of targeting multi-generational customers.
Beauty
Stéphane de La Faverie Named CEO of Estée Lauder Companies
The longtime Lauder executive, who will take the top job on Jan. 1, 2025, will be tasked with strengthening the company’s weak post-pandemic recovery.
Stéphane de La Faverie Named CEO of Estée Lauder Companies
The longtime Lauder executive, who will take the top job on Jan. 1, 2025, will be tasked with strengthening the company’s weak post-pandemic recovery.
Beauty
Puig Posts 11% Rise in Third-Quarter Sales, Beats Expectations
Spanish fashion and perfumes company Puig reported an 11 percent rise in third-quarter sales on Tuesday, beating analysts’ expectations after sector rivals posted disappointing results due to lower demand in China.
Puig Posts 11% Rise in Third-Quarter Sales, Beats Expectations
Spanish fashion and perfumes company Puig reported an 11 percent rise in third-quarter sales on Tuesday, beating analysts’ expectations after sector rivals posted disappointing results due to lower demand in China.
Beauty
A Perfume Brand Asks, ‘What China Downturn?’
Despite local pullback from premium brands, cult fragrance maker Perfumer H has big plans for the region. First up, a Shanghai mega-store, slated to open early next year.
A Perfume Brand Asks, ‘What China Downturn?’
Despite local pullback from premium brands, cult fragrance maker Perfumer H has big plans for the region. First up, a Shanghai mega-store, slated to open early next year.
Beauty
The Founders Pushing African Fragrance Into the Mainstream
Across the continent, a handful of nascent brands are attempting to kickstart the continent’s own niche perfume moment. Success will take mastery of retail, e-commerce and branding across borders.
The Founders Pushing African Fragrance Into the Mainstream
Across the continent, a handful of nascent brands are attempting to kickstart the continent’s own niche perfume moment. Success will take mastery of retail, e-commerce and branding across borders.
The News in Brief
Fayed Abuse Victims Seek Up to £150 Million From Harrods
The retailer currently has a £62 million provision set aside for redress payments, but victims’ lawyers say more is likely needed.
Puig Acquires Sun Care Brand Isdin
The conglomerate bought its former partner’s 50 percent share to take full ownership of the Spanish skincare label.
Hugo Boss Chairman to Step Down Amid Frasers Group Pressure
Stephan Sturm is stepping down, as the German fashion house's largest shareholder seeks to beef up its board representation alongside its takeover bid for the brand.
CFDA’s Steven Kolb Involved in Altercation with PETA Protestors
The trade body’s president physically restrained animal rights activists after they stormed a Cos runway show at New York Fashion Week.
GQ Philippines Names Danyl Geneciran Editor in Chief
The former Vogue Man Philippines editor will helm GQ’s 23rd international title, whose debut issue features covers starring Darren Criss, Jordan Clarkson and Erwan Heussaff.
Human Made Discloses $3.6 Million Undercover Purchase Price and Long-Term Financial Targets
The Tokyo-listed company will pay $3.6 million in cash for 100 percent of Undercover, with founder Jun Takahashi relinquishing corporate duties to focus solely on design.
Arizona Accuses L’Oréal of Concealing Cancer Risks Linked to Hair Relaxers
The beauty conglomerate faces over 12,000 similar lawsuits filed by individuals that have been consolidated in a Chicago federal court.