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fragrance

Beauty

L’Oréal USA to Open Second Company Headquarters

The cosmetics giant’s new Los Angeles-area HQ will gather teams from its California-based brands.

Beauty

L’Oréal USA to Open Second Company Headquarters

The cosmetics giant’s new Los Angeles-area HQ will gather teams from its California-based brands.


Beauty

How Fragrances Became the ‘Unexpected Star’ of the Pandemic

There’s no online replacement for walking into a store and smelling a fragrance sample. But brands are finding ways to sidestep this dilemma, sending US fragrance sales soaring after a rocky start to the year.

Beauty

How Fragrances Became the ‘Unexpected Star’ of the Pandemic

There’s no online replacement for walking into a store and smelling a fragrance sample. But brands are finding ways to sidestep this dilemma, sending US fragrance sales soaring after a rocky start to the year.


Beauty

Interparfums Cautious on 2020 Growth Due to Economic Uncertainty

Th French perfume maker forecast 2020 revenue at a lower-than-expected €500 million.

Beauty

Interparfums Cautious on 2020 Growth Due to Economic Uncertainty

Th French perfume maker forecast 2020 revenue at a lower-than-expected €500 million.


Beauty

Jo Malone Founder Is Teaming Up With Zara on New Fragrance Line

The perfume heavyweight has created a collection of eight unisex scents for the fashion giant as part of a new, long term partnership.

Beauty

Jo Malone Founder Is Teaming Up With Zara on New Fragrance Line

The perfume heavyweight has created a collection of eight unisex scents for the fashion giant as part of a new, long term partnership.


Luxury

Puig Is Getting Serious About Fashion… to Sell More Fragrance

The Spanish scent giant that owns Dries Van Noten, Carolina Herrera, Jean Paul Gaultier, Paco Rabanne and Nina Ricci is trying to reposition itself as brand-builder first, licensee second. Can José Manuel Albesa, the executive behind the strategy, make it work?

Luxury

Puig Is Getting Serious About Fashion… to Sell More Fragrance

The Spanish scent giant that owns Dries Van Noten, Carolina Herrera, Jean Paul Gaultier, Paco Rabanne and Nina Ricci is trying to reposition itself as brand-builder first, licensee second. Can José Manuel Albesa, the executive behind the strategy, make it work?


News & Analysis

Deciphering the Independent Fragrance Market

Pitti Fragranze unites the individuals transforming the industry through innovative retail models, niche product lines and sustainability strategies. BoF discovers more.

News & Analysis

Deciphering the Independent Fragrance Market

Pitti Fragranze unites the individuals transforming the industry through innovative retail models, niche product lines and sustainability strategies. BoF discovers more.


News & Analysis

Meet the Supreme of the Fragrance World

House of Creed’s fragrances attract a level of fanaticism usually reserved for sneakers and “It” bags. As the brand prepares to introduce a follow-up to its bestselling eau de parfum, Aventus, BoF takes a look at how a cult following is built.

News & Analysis

Meet the Supreme of the Fragrance World

House of Creed’s fragrances attract a level of fanaticism usually reserved for sneakers and “It” bags. As the brand prepares to introduce a follow-up to its bestselling eau de parfum, Aventus, BoF takes a look at how a cult following is built.


News & Analysis

Hermès To Launch Skincare, Cosmetics

The French luxury house confirmed its big beauty ambitions.

News & Analysis

Hermès To Launch Skincare, Cosmetics

The French luxury house confirmed its big beauty ambitions.


News & Analysis

French Fragrance Masters of Grasse Get Unesco Heritage Boost

Although considered by perfume manufacturers to be one of the world's most prestigious fragrance centres, the number of producers in the French village has dwindled over the years.

News & Analysis

French Fragrance Masters of Grasse Get Unesco Heritage Boost

Although considered by perfume manufacturers to be one of the world's most prestigious fragrance centres, the number of producers in the French village has dwindled over the years.


News & Analysis

The Curious Case of Coty’s #OldEra Burberry Fragrance

Coty’s first launch for Burberry is a throwback to the British megabrand’s former incarnation under Christopher Bailey, jarring with the vision of new designer Riccardo Tisci.

News & Analysis

The Curious Case of Coty’s #OldEra Burberry Fragrance

Coty’s first launch for Burberry is a throwback to the British megabrand’s former incarnation under Christopher Bailey, jarring with the vision of new designer Riccardo Tisci.


News & Analysis

Calvin Klein and Raf Simons Launch New Fragrance

Both PVH and partner Coty are betting big on Calvin Klein Women, the first major fragrance launch from the brand since 2005.

News & Analysis

Calvin Klein and Raf Simons Launch New Fragrance

Both PVH and partner Coty are betting big on Calvin Klein Women, the first major fragrance launch from the brand since 2005.


Beauty

Are Influencers Threatening Designer Beauty Lines? Not So Fast.

Beauty’s symbiotic relationship with fashion, often sealed in lucrative licensing deals, is under pressure from popular indie brands and influencer-affiliated beauty lines, but the model is far from dead.

Beauty

Are Influencers Threatening Designer Beauty Lines? Not So Fast.

Beauty’s symbiotic relationship with fashion, often sealed in lucrative licensing deals, is under pressure from popular indie brands and influencer-affiliated beauty lines, but the model is far from dead.