On Sneaker Brand’s Shares Slump After Sales Disappoint
The Swiss brand's stock tumbled after it posted disappointing second-quarter sales and issued a slightly more cautious sales forecast for the year.
footwear
Financial Markets
Will Havaianas’ Product Extensions Work?
From its origins making $2 footwear for plantation workers, the Brazilian flip-flop brand has expanded into more than 100 countries and launched new product categories including beachwear and sneakers.
Will Havaianas’ Product Extensions Work?
From its origins making $2 footwear for plantation workers, the Brazilian flip-flop brand has expanded into more than 100 countries and launched new product categories including beachwear and sneakers.
News & Analysis
After a Billion Sore Feet, Converse Wants Chucks to Feel Like Nikes
Don't worry — there's no swoosh on the revamped version of the classic sneaker.
After a Billion Sore Feet, Converse Wants Chucks to Feel Like Nikes
Don't worry — there's no swoosh on the revamped version of the classic sneaker.
News & Analysis
NY Exhibit Unties History, Culture of Sneakers
"The Rise of Sneaker Culture," which opens at the Brooklyn Museum on Friday, traces the history of sneakers from their humble beginnings to iconic status.
NY Exhibit Unties History, Culture of Sneakers
"The Rise of Sneaker Culture," which opens at the Brooklyn Museum on Friday, traces the history of sneakers from their humble beginnings to iconic status.
Marketing
New Balance to Challenge Nike With Its Biggest Ad Campaign Ever
New Balance is planning an advertising blitz that’s twice as big as any in its 109-year history, taking aim directly at Nike Inc.
New Balance to Challenge Nike With Its Biggest Ad Campaign Ever
New Balance is planning an advertising blitz that’s twice as big as any in its 109-year history, taking aim directly at Nike Inc.
News & Analysis
Skechers So Hot That It May Be Worth a Look for Nike
In case you missed it, Skechers USA Inc. is on fire. Shares of the sneaker maker have doubled in just six months, giving it an almost $6 billion market value.
Skechers So Hot That It May Be Worth a Look for Nike
In case you missed it, Skechers USA Inc. is on fire. Shares of the sneaker maker have doubled in just six months, giving it an almost $6 billion market value.
News & Analysis
Adidas Looks to Football and Running Shoes for Growth
Adidas plans to double sales of running shoes and increase its Originals streetwear revenue by 50 percent through 2020, the company said at an investor presentation.
Adidas Looks to Football and Running Shoes for Growth
Adidas plans to double sales of running shoes and increase its Originals streetwear revenue by 50 percent through 2020, the company said at an investor presentation.
News & Analysis
Pedder Group, Kurt Geiger Tapping Asia Footwear Growth
Incumbents and new entrants alike are seizing the opportunity in Asia’s growing footwear market.
Pedder Group, Kurt Geiger Tapping Asia Footwear Growth
Incumbents and new entrants alike are seizing the opportunity in Asia’s growing footwear market.
News & Analysis
Opening Ceremony Signs Footwear License with Aldo Product Services
Opening Ceremony has signed a global licensing agreement with Aldo Product Services to expand its footwear range.
Opening Ceremony Signs Footwear License with Aldo Product Services
Opening Ceremony has signed a global licensing agreement with Aldo Product Services to expand its footwear range.
Retail
Nike Backs Obama on Trade with Pledge to Create 10,000 US Jobs
Nike Inc put its weight behind President Barack Obama's push for a trade deal with Asian countries on Friday with a promise to create up to 10,000 US-based manufacturing jobs if the pact is approved.
Nike Backs Obama on Trade with Pledge to Create 10,000 US Jobs
Nike Inc put its weight behind President Barack Obama's push for a trade deal with Asian countries on Friday with a promise to create up to 10,000 US-based manufacturing jobs if the pact is approved.
News & Analysis
President of Ugg Business is Stepping Down
Connie Rishwain, the president of its Ugg and fashion and lifestyle brands, is leaving the company.
President of Ugg Business is Stepping Down
Connie Rishwain, the president of its Ugg and fashion and lifestyle brands, is leaving the company.
News & Analysis
A Chip Off the Old Croc: The Ugly Shoe Is Back
The shoes that polarized a nation are being polished up for a comeback.
A Chip Off the Old Croc: The Ugly Shoe Is Back
The shoes that polarized a nation are being polished up for a comeback.
News & Analysis
Charlotte Olympia Dellal Says Believe in Yourself and Your Product
BoF sits down with Charlotte Dellal and Bonnie Takhar to discuss the rise of seven-year-old footwear brand Charlotte Olympia, which blends British wit with Hollywood glamour and, last year, generated over $40 million in revenue.
Charlotte Olympia Dellal Says Believe in Yourself and Your Product
BoF sits down with Charlotte Dellal and Bonnie Takhar to discuss the rise of seven-year-old footwear brand Charlotte Olympia, which blends British wit with Hollywood glamour and, last year, generated over $40 million in revenue.
The News in Brief
Natura Posts 92% Decline in Quarterly Profit
Brazilian cosmetic maker Natura on Monday posted a second-quarter net profit of 35 million reais ($6.85 million), a 92.1 percent decline from the same period in 2025.
Report: Armani Stake Sale Could Be Delayed Beyond March 2027 Deadline
Citing company sources, Italian newspaper Corriere della Sera said market conditions for the luxury industry were still challenging and negotiating a deal could require time.
Shein to Launch IPO as Soon as August 19, Sources Say
The Hong Kong IPO could take place as soon as Wednesday of next week, two people with knowledge of the matter said on Tuesday.
John Lewis Managing Director Quits Job After Less Than Three Years
Peter Ruis' surprise departure comes as the company faces “really tough” trading conditions.
Harvey Nichols Warns It Could Collapse Without Rescue Deal
The upscale department store says it will not be able to survive another year without new investment, as bidders for the chain circle.
Shein IPO Value Could Fall Short of $30 Billion Targeted by Some Investors
Bloomberg Intelligence estimates the ultra-fast fashion retailer supports a valuation of $22 billion to $25 billion, well below the roughly $30 billion valuation some investors have pushed for.
Thom Bettridge to Step Down as I-D Editor in Chief
Global editorial director Steff Yotka will succeed Bettridge, who is leaving to focus on his creative studio Content World.