Beauty and Home Care Drive Unilever Sales, Food Unit Falters
The UK conglomerate raised its annual volume growth forecast on beauty, personal and home care demand, despite a lagging food sector and the impact of geopolitical conflict on costs.
digital-media
Media
Cosmopolitan Wants to be Known for More Than Sex Tips and Unicorns
The Hearst title's new digital director wants to set a fresh tone without sacrificing the viral content that’s made the website a success.
Media
Drew Elliott's Formula to Break the Internet
In 2014, Drew Elliott drove 16 million people to Paper's website in two days. Now, with excerpts from BoF's online education course, Digital Marketing with Drew Elliott, we breakdown his formula for how to #BreakTheInternet.
Media
Digital Media in 2018: Only the Strong Will Survive
Facing a turbulent media environment, publishers are refining their approach to content, platform and monetisation in a bid for survival.
Media
Vice Relaunches Amuse as Luxury Travel Play
Once conceived as a lifestyle-focused offshoot of i-D, Vice Media’s growing fashion and luxury group is repositioning the property to target affluent, experience-seeking men.
Media
A Five Point Plan for Condé Nast
In the second quarter of 2018, digital revenue at the legacy publisher is set to match print revenue for the first time, but Condé Nast still has work to do to set itself up for long-term survival — or a sale.
Media
What Vanity Fair’s Lena Waithe Cover Says About Magazines in the Digital Age
Today, making a statement that drives online engagement is more important than newsstand sales, argues Amy Odell.
News & Analysis
Miroslava Duma Steps Down from Buro 24/7 Following Flurry of Scandal
“This exit will allow me to focus on the development of Future Tech Lab, and other yet unannounced personal projects, as well as making more time to
Media
How Magazines Can Make Money from E-Commerce
E-commerce isn't just digital media's buzzword du jour, it's replacing 'pivot to video' as the thing publishers are most obsessed with. But how to make it work?
Media
Traffic Doesn’t Make a Media Brand
Publishers should stop trying to game the ecosystem and focus on telling stories that differentiate their brands, writes Amy Odell.
Technology
Bits & Bytes | The First Digital Supermodel, Apple Takes the Lead on Wearables
This week, Shudu is the first digitally-created supermodel, while Apple overtakes Fitbit in wearables sales.
Media
Condé Nast Goes to Market with ‘Next Generation Network’
The legacy publisher is packaging its new and digital-first brands, which now include Lenny Letter and a video venture, Iris, under one umbrella.
Media
Vox Media Cuts 50 Employees
The layoffs at Vox Media are yet another sign of upheaval in digital media.
The News in Brief
Carlos Nazario Appointed Editor in Chief of Wonderland
The fashion editor and stylist is reuniting with longtime collaborator Alastair McKimm, chief creative officer of Wonderland parent Visual Talent Ltd.
Aritzia Seeks to More Than Double Sales by 2032
New categories and brick-and-mortar expansion beyond North America are set to drive Aritzia’s quest to hit $10.5 billion CAD ($7.5 billion).
Pop Mart Quarterly Sales Fall Up to 50% as Labubu Fad Cools
Sales in the Americas fell 70 to 75 percent.
Zegna to Take Summer Fashion Show to Beijing
The Italian label has continued to enjoy solid growth in China, defying a wider downturn in demand for European luxury. The June 11 presentation of its summer collection will be the latest in a series of travelling shows.
Beiersdorf Sales Slightly Miss Expectations on Nivea Weakness
The German consumer goods maker marginally missed market expectations for third-quarter sales growth on Tuesday, with its key Nivea brand posting a third straight quarterly sales decline.
Audemars Piguet to Certify Its Pre-Owned Watches Following Rolex
Whereas Rolex is both a buyer and seller of its second-hand watches through official retail partners, Audemars is setting up a marketplace where sellers set prices.
Mike Ashley’s Frasers Says It’s Taken Control of Hugo Boss
The British retail group has pushed its stake in the German apparel brand above 50 percent in a move that will turn Hugo Boss into a subsidiary of Frasers.