Amorepacific Third-Quarter Revenue Rises 11%, Overseas Growth Cools
Revenue growth outpaced the previous quarter in the Korean conglomerate’s domestic market, but slowed internationally.
Communications
Latest News & Analysis
Workplace & Talent
Gucci Americas Appoints Selena Kalvaria to Lead Brand Engagement
The former chief marketing officer at luggage company Away will join the brand managing marketing and communications effective immediately.
Marketing
How to Make Your Brand Cool
Cultural relevance doesn’t come easy. BoF identifies the key tactics for making a fashion label feel interesting and of-the-moment without trying too hard.
Luxury
Is Luxury’s Love Affair With ‘Drops’ More Than Marketing?
High-end brands are implementing Supreme-style ‘drops’ to better connect with young consumers who crave newness at the speed of Instagram.
News & Analysis
A New Generation of Fashion PRs Steps Out
A number of mid- and senior-level publicists trained at traditional PR agencies are launching small consultancies promising a more individualised and holistic approach. What are the results?
ADVERTISEMENT
Retail
The Store is Dead, Long Live the Store!
Retailers from Macy's to Gucci are building immersive experiences into their stores as they fight with Amazon and other online competitors for customers' attention. But will the investment pay off?
News & Analysis
Gucci or Balenciaga: Which Was the Hottest Fashion Brand in 2017?
In the latest Lyst Index, BoF reveals the 10 hottest brands and 10 top-selling products of 2017 — as well as the secrets behind their success.
Luxury
The Changing Face of Fashion PR
Twelve of the industry's biggest public relations authorities speak to BoF about the shifts upending the fashion communications business.
News & Analysis
BoF Exclusive | Karla Otto Merges with Asia-Based K2
The agencies are forming a new entity called The Independents, but will continue to serve clients under their respective brand names.
ADVERTISEMENT
Luxury
Fashion’s Hottest Brands and Top Selling Products in Q2
In a new series, BoF and Lyst crunch the numbers to bring you the definitive list of the highest performing fashion brands and products, quarter by quarter.
Retail
China’s Fashion Giants Get Sophisticated
Global fashion brands are facing increased competition as China’s large domestic players invest heavily in branding and retail experience in a bid to become more sleek, sophisticated and cosmopolitan.
News & Analysis
Participate in BoF's Community Survey For a Chance to Win a Prize
Participate in our annual community survey to help shape the future of BoF and qualify for a chance to win Avenue 32 vouchers.
News & Analysis
Op-Ed | Reimagining 'Brand America'
Brands and retailers whose image is rooted in classic notions of Americana must rethink the way they leverage 'Brand America', argues Ruth Bernstein.
The News in Brief
Hearst Magazines Names Juliana Stock President
Current president Debi Chirichella will be Hearst Magazine’s next chair.
Lilly Raises Sales Forecast, Widening Lead in Obesity Market
Eli Lilly & Co. raised its full-year sales forecast as demand for its blockbuster obesity and diabetes drugs continues to surge, giving the drugmaker more momentum as it expands into pills and develops even more powerful weight-loss treatments.
US to Temporarily Allow Compounding of Six Peptides
The move relaxes rules to access some peptide compounds for recovery, sleep and cognition and will require pharmacies to notify regulators about adverse events.
Adidas Keeps Humming With Apparel, Performance Sports Growth
The German sneaker brand on Thursday reported strong growth in apparel and sports gear, led by running, training and football products, elaborating on preliminary results published last week.
Uniqlo Scraps Price Rise on $2 Socks After Japanese Shopper Outcry
The decision underscores the challenge Japanese retailers face as persistent inflation squeezes household budgets.
Puig Targets €8 Billion in Annual Sales by 2032
Ahead of its first Capital Markets Day in Madrid, the Spanish beauty group has unveiled its “Vision 2032” and detailed its plans to grow its share of the global fragrance market.
Report: Puig, CVC, Cinven Eye Luxury Fragrance Maker Parfums de Marly
Private equity firms CVC Capital Partners and Cinven, along with Spanish beauty group Puig, are considering acquiring Parfums de Marly, the luxury fragrance brand owned by Advent International, two people familiar with the matter told Reuters.