Puma Results Show Progress on Turnaround
The German sports brand posted a narrower loss in the second quarter as it pushed ahead with an effort to restore growth next year.
celebrity
Partner Content
BoF Community Gathers in Mumbai at ‘Inflection Point’ for Indian Fashion
Actors Sonam Kapoor Ahuja, Jacqueline Fernandez, Ananya Panday, Khushi Kapoor and Ishaan Khatter, together with designers Tarun Tahiliani, Manish Malhotra, Anita Dongre, Anamika Khanna, and more, joined BoF’s Imran Amed and The Bicester Collection’s Desirée Bollier to celebrate India’s growing influence on the global luxury landscape.
BoF Community Gathers in Mumbai at ‘Inflection Point’ for Indian Fashion
Actors Sonam Kapoor Ahuja, Jacqueline Fernandez, Ananya Panday, Khushi Kapoor and Ishaan Khatter, together with designers Tarun Tahiliani, Manish Malhotra, Anita Dongre, Anamika Khanna, and more, joined BoF’s Imran Amed and The Bicester Collection’s Desirée Bollier to celebrate India’s growing influence on the global luxury landscape.
News & Analysis
LA Brands Pause Business as Usual for Wildfire Relief
Fashion and beauty companies have closed stores, offices and warehouses to focus on donations for those affected by the ongoing wildfires.
LA Brands Pause Business as Usual for Wildfire Relief
Fashion and beauty companies have closed stores, offices and warehouses to focus on donations for those affected by the ongoing wildfires.
Beauty
The Best of BoF 2024: When Beauty Trends Tap Culture
This year, marketing efforts for everything from skincare to fragrance targeted new cohorts — Gen Alpha, male athletes, pet owners, “MomTok” — and across more channels than ever.
The Best of BoF 2024: When Beauty Trends Tap Culture
This year, marketing efforts for everything from skincare to fragrance targeted new cohorts — Gen Alpha, male athletes, pet owners, “MomTok” — and across more channels than ever.
Sports
Indie Fragrance Brands’ Big Athlete Opportunity
Athletes are increasingly getting into fine fragrances, but so far indie fragrance brands haven't returned the favour. That may change as they realise sports stars offer access to a burgeoning new consumer market for scents: young men.
Indie Fragrance Brands’ Big Athlete Opportunity
Athletes are increasingly getting into fine fragrances, but so far indie fragrance brands haven't returned the favour. That may change as they realise sports stars offer access to a burgeoning new consumer market for scents: young men.
Luxury
Why Fashion Needs the Art World More Than Ever
Art Basel Miami Beach has become a cultural tentpole that attracts America’s wealthiest and an evolving art customer base that may prove key in reversing the luxury downturn.
Why Fashion Needs the Art World More Than Ever
Art Basel Miami Beach has become a cultural tentpole that attracts America’s wealthiest and an evolving art customer base that may prove key in reversing the luxury downturn.
Marketing
The Logic Behind All Those Charli XCX Campaigns
The pop singer’s continued string of brand tie-ups, long after the end of ‘Brat’ summer, is less about the scale of her audience than its loyalty.
The Logic Behind All Those Charli XCX Campaigns
The pop singer’s continued string of brand tie-ups, long after the end of ‘Brat’ summer, is less about the scale of her audience than its loyalty.
Retail
Kiko Kostadinov Opens First US Store in Los Angeles
The Bulgarian designer is opening his second global flagship in Los Angeles’ Melrose Hill gallery district to gain closer proximity to the art world and America’s entertainment industry.
Kiko Kostadinov Opens First US Store in Los Angeles
The Bulgarian designer is opening his second global flagship in Los Angeles’ Melrose Hill gallery district to gain closer proximity to the art world and America’s entertainment industry.
Retail
What’s Next for Hip-Hop and Fashion
Hip-hop fueled an explosion of brands, collaborations and merchandise, but with fashion saturated with partnerships and rapper-led labels, and signs emerging that hip-hop’s cultural power could be waning, artists and their partners are finding ways to stand out.
What’s Next for Hip-Hop and Fashion
Hip-hop fueled an explosion of brands, collaborations and merchandise, but with fashion saturated with partnerships and rapper-led labels, and signs emerging that hip-hop’s cultural power could be waning, artists and their partners are finding ways to stand out.
Global Markets
Meet India’s New ‘It Girls’
Fashion brands like Dior, Ralph Lauren and Jimmy Choo are cosying up to a new generation of actresses, socialites and aristocrats who capture the zeitgeist in India’s rapidly growing luxury market.
Meet India’s New ‘It Girls’
Fashion brands like Dior, Ralph Lauren and Jimmy Choo are cosying up to a new generation of actresses, socialites and aristocrats who capture the zeitgeist in India’s rapidly growing luxury market.
Luxury
The Next Chapter of Swarovski’s ‘Pop Luxury’ Turnaround
A campaign fronted by Ariana Grande is the Austrian crystal maker’s latest effort to build on sales momentum in a slowing market: Revenue grew 4.5 percent in the first half. Swarovski plans to keep blending the codes of luxury and value, while spotlighting its message of ‘joyful extravagance’ to a wider audience, CEO Alexis Nasard says.
The Next Chapter of Swarovski’s ‘Pop Luxury’ Turnaround
A campaign fronted by Ariana Grande is the Austrian crystal maker’s latest effort to build on sales momentum in a slowing market: Revenue grew 4.5 percent in the first half. Swarovski plans to keep blending the codes of luxury and value, while spotlighting its message of ‘joyful extravagance’ to a wider audience, CEO Alexis Nasard says.
Luxury
Dior Names Bollywood Star Sonam Kapoor New Ambassador
The tie-up between the French couture giant and the Hindi film star comes as luxury executives eye India’s high growth potential.
Dior Names Bollywood Star Sonam Kapoor New Ambassador
The tie-up between the French couture giant and the Hindi film star comes as luxury executives eye India’s high growth potential.
Sports
The NFL Makes a Play for Women’s Fashion
After a Taylor Swift-related surge in viewership and buzz last season, the NFL is partnering with New York-based Veronica Beard to capitalise on the fashion opportunity.
The NFL Makes a Play for Women’s Fashion
After a Taylor Swift-related surge in viewership and buzz last season, the NFL is partnering with New York-based Veronica Beard to capitalise on the fashion opportunity.
The News in Brief
Dsm-Firmenich’s Fragrance-Led Core Profit Beat Sends Shares Higher
Dsm-firmenich beat market expectations for second-quarter core earnings, said full-year sales growth should reach the upper end of its target range on the back of broad-based volume growth.
Reformation Valued at $886 Million in NYSE Debut
The Permira-backed womenswear retailer and some of its shareholders had raised $211 million in its IPO on Wednesday, with shares opening at $15 apiece.
Puig Reports First-Half Revenue Growth After Estée Lauder Talks End
The Spanish beauty company reported first-half revenue growth on strong demand for makeup from Charlotte Tilbury.
Canada Goose Beats Revenue Estimates as Demand Holds Up
The outerwear brand beat expectations for first-quarter revenue, but new US tariffs on Canadian could affect future earnings.
Steven Madden Tops Expectations and Lifts Full-Year Outlook
The retailer raised its full-year revenue forecast again as its integration of luxury brand Kurt Geiger last year provided a tailwind.
Reformation and Its Backers Raise $210.9 Million in IPO
The womenswear brand and shareholders including private-equity backer Permira raised new funds in an IPO that priced shares at the bottom of the marketed range.
Adidas Shares Plunge After World Cup Spend Dents Profit
Shares in the company fell the most on record after its marketing outlay for the World Cup resulted in lower-than-expected quarterly profit.