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body-care

Beauty

Can Deodorant Be a Luxury Product?

Deodorant makers like Salt and Stone or Papatui are infusing their formulas with high-quality scents to elevate their offering amid a greater perfume boom — and a looming sense of fine fragrance fatigue.

Beauty

Can Deodorant Be a Luxury Product?

Deodorant makers like Salt and Stone or Papatui are infusing their formulas with high-quality scents to elevate their offering amid a greater perfume boom — and a looming sense of fine fragrance fatigue.


Beauty

Walmart’s Vision of Beauty for Everyone

With its vast store network and broad customer reach, Walmart’s vice president of beauty Vinima Shekhar told The State of Fashion: Beauty Volume 2 that the mega retailer is leaning on logistics and a more premium assortment to reclaim its US beauty market share.

Beauty

Walmart’s Vision of Beauty for Everyone

With its vast store network and broad customer reach, Walmart’s vice president of beauty Vinima Shekhar told The State of Fashion: Beauty Volume 2 that the mega retailer is leaning on logistics and a more premium assortment to reclaim its US beauty market share.


Beauty

Beauty Retailers Race to Redefine the Rules of Engagement

As online marketplaces grow, speciality and mass retailers face mounting pressure. With assortments blending and channels blurring, standing out is only getting harder.

Beauty

Beauty Retailers Race to Redefine the Rules of Engagement

As online marketplaces grow, speciality and mass retailers face mounting pressure. With assortments blending and channels blurring, standing out is only getting harder.


Beauty

Space NK Bets on Young Shoppers With New London Megastore

The attention-grabbing new store on London’s Oxford Street is the British chain’s most ambitious gambit yet, and joins a flock of global beauty retailers debuting flagships packed with experiential elements.

Beauty

Space NK Bets on Young Shoppers With New London Megastore

The attention-grabbing new store on London’s Oxford Street is the British chain’s most ambitious gambit yet, and joins a flock of global beauty retailers debuting flagships packed with experiential elements.


Beauty

How Kiko Milano Built Pricing Power

The Italian cosmetics giant has deftly engineered a premiumisation strategy, and has elevated its distribution, product selection and points of differentiation, heavily reducing discounts and promotions in the process. Chief executive Simone Dominici explained how it deployed its strategy in The State of Fashion: Beauty Volume 2.

Beauty

How Kiko Milano Built Pricing Power

The Italian cosmetics giant has deftly engineered a premiumisation strategy, and has elevated its distribution, product selection and points of differentiation, heavily reducing discounts and promotions in the process. Chief executive Simone Dominici explained how it deployed its strategy in The State of Fashion: Beauty Volume 2.


Beauty

The State of Fashion: Beauty Report — Solving the Growth Puzzle

Beauty’s era of effortless growth is giving way to a more complex landscape. Download the second volume of BoF and McKinsey & Company’s industry report to learn how to navigate evolving consumer expectations, market deceleration and regional volatility in the years ahead.

Beauty

The State of Fashion: Beauty Report — Solving the Growth Puzzle

Beauty’s era of effortless growth is giving way to a more complex landscape. Download the second volume of BoF and McKinsey & Company’s industry report to learn how to navigate evolving consumer expectations, market deceleration and regional volatility in the years ahead.


Beauty

Inside The Business of Beauty’s Community Event for Industry Leaders in New York

The Business of Beauty gathered founders and leaders from companies such as Bansk Beauty, Glossier, Kenvue, Shiseido, Puig Beauty, Printemps, Elemis, L’Oréal, Nars Cosmetics, Unilever and Coty to discuss building agility in a rapidly changing market.

Beauty

Inside The Business of Beauty’s Community Event for Industry Leaders in New York

The Business of Beauty gathered founders and leaders from companies such as Bansk Beauty, Glossier, Kenvue, Shiseido, Puig Beauty, Printemps, Elemis, L’Oréal, Nars Cosmetics, Unilever and Coty to discuss building agility in a rapidly changing market.


Beauty

WeightWatchers Prepares For Bankruptcy

The Wall Street Journal reported that the US-based company will file in the coming months, citing lagging relevance amid the rise of weight-loss drugs like Wegovy.

Beauty

WeightWatchers Prepares For Bankruptcy

The Wall Street Journal reported that the US-based company will file in the coming months, citing lagging relevance amid the rise of weight-loss drugs like Wegovy.


Beauty

Unilever Acquires Refillable Deodorant Brand Wild

Rumours had swirled since February that the personal care giant was on track to purchase the British start-up for £230 million.

Beauty

Unilever Acquires Refillable Deodorant Brand Wild

Rumours had swirled since February that the personal care giant was on track to purchase the British start-up for £230 million.


Beauty

Ulta Beauty Partners with Instacart

The retailer’s 1400-plus doors across the US will now offer same-day delivery through the Q-commerce app.

Beauty

Ulta Beauty Partners with Instacart

The retailer’s 1400-plus doors across the US will now offer same-day delivery through the Q-commerce app.


Beauty

The Best of BoF 2024: When Beauty Trends Tap Culture

This year, marketing efforts for everything from skincare to fragrance targeted new cohorts — Gen Alpha, male athletes, pet owners, “MomTok” — and across more channels than ever.

Beauty

The Best of BoF 2024: When Beauty Trends Tap Culture

This year, marketing efforts for everything from skincare to fragrance targeted new cohorts — Gen Alpha, male athletes, pet owners, “MomTok” — and across more channels than ever.


Beauty

The Best of BoF 2024: A Return to Beauty Retail

Tweens went shopping in 2024, but so did just about everybody else. Massive gains in online sales were still dwarfed by in-store purchases, especially at specialty retailers, and foot traffic is expected to exceed pre-pandemic levels next year.

Beauty

The Best of BoF 2024: A Return to Beauty Retail

Tweens went shopping in 2024, but so did just about everybody else. Massive gains in online sales were still dwarfed by in-store purchases, especially at specialty retailers, and foot traffic is expected to exceed pre-pandemic levels next year.