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Sports

How the Winterwear Boom Reshaped Fashion’s Olympic Playbook

At Milano Cortina, brands are turning the Winter Games into a category marketing machine for winterwear, using uniforms, fan gear and post-Games athlete deals to drive growth.

Sports

How the Winterwear Boom Reshaped Fashion’s Olympic Playbook

At Milano Cortina, brands are turning the Winter Games into a category marketing machine for winterwear, using uniforms, fan gear and post-Games athlete deals to drive growth.


Creative Class

Why a Nice Tuxedo Doesn’t Cut It on the Red Carpet Anymore

Hollywood’s leading men are trading unassuming tailoring for a playful, but still refined, approach to event dressing.

Creative Class

Why a Nice Tuxedo Doesn’t Cut It on the Red Carpet Anymore

Hollywood’s leading men are trading unassuming tailoring for a playful, but still refined, approach to event dressing.


Sports

Tracksmith Founder Passes CEO Baton to Converse Veteran

Matt Taylor, founder of the collegiate-inspired running brand will be succeeded by Jared Carver, Converse’s former CEO and president.

Sports

Tracksmith Founder Passes CEO Baton to Converse Veteran

Matt Taylor, founder of the collegiate-inspired running brand will be succeeded by Jared Carver, Converse’s former CEO and president.


Entrepreneurship

Why Jonathan Cohen Is Splitting His Business

The 15-year-old New York-based womenswear brand is introducing White Label — an accessible offer of button downs, pants and dresses ranging from $350 to $650, aimed at serving priced-out shoppers and future-proofing the business in a challenged retail environment.

Entrepreneurship

Why Jonathan Cohen Is Splitting His Business

The 15-year-old New York-based womenswear brand is introducing White Label — an accessible offer of button downs, pants and dresses ranging from $350 to $650, aimed at serving priced-out shoppers and future-proofing the business in a challenged retail environment.


Retail

Primark’s Christmas Quarter Sales Fell 2.7%

The weaker-than-expected sales have cast a shadow over parent company AB Foods' plans to separate Primark from its food business.

Retail

Primark’s Christmas Quarter Sales Fell 2.7%

The weaker-than-expected sales have cast a shadow over parent company AB Foods' plans to separate Primark from its food business.


Retail

COS Is Building a Bridge Between Mass Market and Luxury

The H&M-owned brand is drawing customers in search of sophisticated design and those looking for value. Managing director Daniel Herrmann discusses in the BoF-McKinsey State of Fashion 2026 how it strikes its high-low balance.

Retail

COS Is Building a Bridge Between Mass Market and Luxury

The H&M-owned brand is drawing customers in search of sophisticated design and those looking for value. Managing director Daniel Herrmann discusses in the BoF-McKinsey State of Fashion 2026 how it strikes its high-low balance.


Sports

Why Every Fashion Brand Thinks It’s a Sportswear Label Now

From Balenciaga to Old Navy, all sorts of fashion brands are attempting to capitalise on the activewear boom with collections of sweats, shorts and workout tees. Sometimes these clothes stick the landing, but it often comes off as just sweaty.

Sports

Why Every Fashion Brand Thinks It’s a Sportswear Label Now

From Balenciaga to Old Navy, all sorts of fashion brands are attempting to capitalise on the activewear boom with collections of sweats, shorts and workout tees. Sometimes these clothes stick the landing, but it often comes off as just sweaty.


Global Markets

Top Designers Shed Secrecy Around Work for Chinese Brands

The growing power, prestige and global ambition of Chinese brands has ended the era of discretion for fashion heavyweights, with figures such as ex-LVMH designers Kim Jones and Kris Van Assche now publicly promoting their roles at Bosideng and Anta respectively.

Global Markets

Top Designers Shed Secrecy Around Work for Chinese Brands

The growing power, prestige and global ambition of Chinese brands has ended the era of discretion for fashion heavyweights, with figures such as ex-LVMH designers Kim Jones and Kris Van Assche now publicly promoting their roles at Bosideng and Anta respectively.


Retail

Why Almost Every Brand Is Moving Upmarket

Brands are elevating their offerings to avoid competition with Shein on the low end or capture high-end shoppers squeezed out by luxury's soaring prices, says the BoF-McKinsey State of Fashion 2026.

Retail

Why Almost Every Brand Is Moving Upmarket

Brands are elevating their offerings to avoid competition with Shein on the low end or capture high-end shoppers squeezed out by luxury's soaring prices, says the BoF-McKinsey State of Fashion 2026.


Retail

Ssense Lenders Push for Liquidation Over Founder Buyout

A group of lenders is trying to block a deal that would let the retailer’s founders buy it out of bankruptcy, arguing liquidation would let them recover more cash.

Retail

Ssense Lenders Push for Liquidation Over Founder Buyout

A group of lenders is trying to block a deal that would let the retailer’s founders buy it out of bankruptcy, arguing liquidation would let them recover more cash.


Luxury

Diesel Names Andrea Rigogliosi New CEO

The former Prada Group executive will succeed Eraldo Poletto, who left the company in 2023.

Luxury

Diesel Names Andrea Rigogliosi New CEO

The former Prada Group executive will succeed Eraldo Poletto, who left the company in 2023.


Retail

Abercrombie Tumbles After Holiday Sales Disappoint Investors

Abercrombie & Fitch Co. shares tumbled after holiday sales weren’t robust enough for the company to lift its sales guidance.

Retail

Abercrombie Tumbles After Holiday Sales Disappoint Investors

Abercrombie & Fitch Co. shares tumbled after holiday sales weren’t robust enough for the company to lift its sales guidance.