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activewear

Technology

Bits & Bytes | Nordstrom Buys Trunk Club, India E-Commerce War, Amazon and Yoox

Bits & Bytes is a weekly roundup of the most important news in the fast evolving fashion-tech space.

Technology

Bits & Bytes | Nordstrom Buys Trunk Club, India E-Commerce War, Amazon and Yoox

Bits & Bytes is a weekly roundup of the most important news in the fast evolving fashion-tech space.


News & Analysis

The Three P’s of Lucas Hugh: Product, Positioning, Persistence

With an appearance in blockbuster film The Hunger Games and stockists like Net-a-Sporter, high-end activewear brand Lucas Hugh is poised for growth. BoF speaks to founder Anjhe Mules about how years of product development and premium positioning in an ascendant category have paid off.

News & Analysis

The Three P’s of Lucas Hugh: Product, Positioning, Persistence

With an appearance in blockbuster film The Hunger Games and stockists like Net-a-Sporter, high-end activewear brand Lucas Hugh is poised for growth. BoF speaks to founder Anjhe Mules about how years of product development and premium positioning in an ascendant category have paid off.


News & Analysis

Is Activewear the New Denim?

Much like denim before it, activewear is increasingly being integrated into daily attire and going premium.

News & Analysis

Is Activewear the New Denim?

Much like denim before it, activewear is increasingly being integrated into daily attire and going premium.


News & Analysis

For the Activewear Market, There’s No Way But Up

A range of retailers, from H&M to Tory Burch, are following the likes of Lululemon and Nike into the fast-expanding fashion-meets-fitness sweet spot.

News & Analysis

For the Activewear Market, There’s No Way But Up

A range of retailers, from H&M to Tory Burch, are following the likes of Lululemon and Nike into the fast-expanding fashion-meets-fitness sweet spot.