Sophia Kianni is the co-founder of the AI personal shopping platform, Phia. Kianni is also an entrepreneur, climate activist, and podcast host for The Burnouts. Co-founded with Phoebe Gates, the Phia app has garnered over 400K downloads since its release, and is VC backed with angel investors including Kris Jenner and Sara Blakely. As a teenager, Kianni founded Climate Cardinals, now the world’s largest youth-led climate nonprofit with 16,000 volunteers in 80+ countries. She went on to serve as the youngest UN climate advisor in US history and sit on the EPA’s National Youth Advisory Council. She has been recognised by Forbes 30 Under 30, BBC 100 Women, and VICE’s Human of the Year. Kianni has a bachelors degree from Stanford University in Science, Technology, & Society.
VITAL STATISTICS
The Phia Scandal and ‘Cookie Stuffing,’ Explained
The buzzy startup, which has attracted capital from prominent venture-capital firms and a host of celebrity backers, was caught using a hard-to-spot tactic to claim credit for affiliate sales it didn’t earn.
The Phia Scandal and ‘Cookie Stuffing,’ Explained
The buzzy startup, which has attracted capital from prominent venture-capital firms and a host of celebrity backers, was caught using a hard-to-spot tactic to claim credit for affiliate sales it didn’t earn.
Phia Shopping App Took Credit for Sales It Didn’t Drive
Testing found that the app, which has attracted the attention of investors and the fashion industry, overrode legitimate referrals from other publishers to claim credit for purchases.
Phia Shopping App Took Credit for Sales It Didn’t Drive
Testing found that the app, which has attracted the attention of investors and the fashion industry, overrode legitimate referrals from other publishers to claim credit for purchases.
BoF VOICES 2025: Technology in Service of Humanity
Speakers from Reddit’s vice president of community to MSCHF’s founder and CEO took the stage to talk about the power and limits of technologies such as AI in the third session of BoF’s 10th annual VOICES gathering.
BoF VOICES 2025: Technology in Service of Humanity
Speakers from Reddit’s vice president of community to MSCHF’s founder and CEO took the stage to talk about the power and limits of technologies such as AI in the third session of BoF’s 10th annual VOICES gathering.
Sophia Kianni and Phoebe Gates: Trends and Shopping Habits in the Age of AI
You can view the BoF VOICES 2025 on-demand video below.
Sophia Kianni and Phoebe Gates: Trends and Shopping Habits in the Age of AI
You can view the BoF VOICES 2025 on-demand video below.