Paul Cupo
Latest News & Analysis
Luxury
The Business Vision Behind Balenciaga’s ‘New Era’
From a couture revival to winning the Met Gala, the Kering-owned brand is white-hot. Ahead of its buzzed-about Paris Fashion Week show Saturday, CEO Cedric Charbit speaks to BoF about the strategy behind ‘new era’ Balenciaga and his plan for pushing sales to the next level.
News & Analysis
The Image-Masters Behind Hood By Air
Shayne Oliver’s Hood by Air has unleashed one of the most compelling new looks in fashion. But the aesthetic — not Oliver’s alone — is the result of an alliance of image-savvy collaborators.