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Kelly Cook

Latest News & Analysis
Luxury

Taylor Swift Wedding-Dress Fever Has Bridal Brands on High Alert

The star's wedding dress remains under wraps, but chains such as David's Bridal are already betting brides will want one just like it.

Luxury

Taylor Swift Wedding-Dress Fever Has Bridal Brands on High Alert

The star's wedding dress remains under wraps, but chains such as David's Bridal are already betting brides will want one just like it.


Retail

How Ozempic Is Forcing Fashion to Rethink Fit

The rise of GLP-1 drugs is exposing long-standing flaws in fashion’s approach to sizing, inventory planning and fit, creating both disruption and opportunity for brands.

Retail

How Ozempic Is Forcing Fashion to Rethink Fit

The rise of GLP-1 drugs is exposing long-standing flaws in fashion’s approach to sizing, inventory planning and fit, creating both disruption and opportunity for brands.


News & Analysis

Bag Snob Launches Multi-Brand E-Commerce

Tina Craig and Kelly Cook on how they grew handbag blog Bag Snob into a business with consulting, affiliate partnerships, licensing agreements and, now, e-commerce.

News & Analysis

Bag Snob Launches Multi-Brand E-Commerce

Tina Craig and Kelly Cook on how they grew handbag blog Bag Snob into a business with consulting, affiliate partnerships, licensing agreements and, now, e-commerce.


Technology

The Business of Blogging | Bag Snob

The Business of Blogging is a new series on the rarely discussed business side of fashion blogging. Today, we meet Tina Craig and Kelly Cook of Bag Snob.

Technology

The Business of Blogging | Bag Snob

The Business of Blogging is a new series on the rarely discussed business side of fashion blogging. Today, we meet Tina Craig and Kelly Cook of Bag Snob.