Chiara Ferragni
With a huge social following and numerous brand collaborations under her belt, Italy’s most prominent fashion blogger-turned-businesswoman also heads her own clothing line.
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Marketing
Feeding the Feed
In recent years, the stream of social events staged by fashion brands has spilled well beyond fashion weeks, primarily to keep pace with online fans who expect new content each time they refresh their feeds.
News & Analysis
Week in Review | Diane Pernet, Honest Critics, Australia's Fashion Crisis, The Blonde Salad, Baja East
BoF editor-in-chief Imran Amed recaps the week in the business of fashion.
News & Analysis
The Business of Being The Blonde Salad
Next up in our series on influential bloggers and the businesses they have built, BoF speaks to Chiara Ferragni of The Blonde Salad, as she prepares to launch a collaboration with mobile marketplace app Depop.