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Bruno Pavlovsky

President of Fashion, Chanel; President, Fédération de la Haute Couture

The accomplished fashion executive emphasises creativity and measured growth at one of the industry’s most prestigious brands.

Bruno Pavlovsky
Luxury

With Eyes on London, Chanel Ltd. Closes Its New York Headquarters

As the French mega-brand centralises its global operations in the UK, it's streamlining its corporate presence outside of the country. While its US operations will remain open, New York will no longer be a global hub.

Luxury

With Eyes on London, Chanel Ltd. Closes Its New York Headquarters

As the French mega-brand centralises its global operations in the UK, it's streamlining its corporate presence outside of the country. While its US operations will remain open, New York will no longer be a global hub.


Luxury

Fashion’s Dirty Secret: Millions in Grey Market Sales

The sale of luxury goods on the grey market is a lucrative and largely unspoken practice in the fashion industry. Why are brands so hush-hush about it and do they really want it to end?

Luxury

Fashion’s Dirty Secret: Millions in Grey Market Sales

The sale of luxury goods on the grey market is a lucrative and largely unspoken practice in the fashion industry. Why are brands so hush-hush about it and do they really want it to end?


Luxury

Chanel’s Digital Strategy Takes Shape Amid Executive Shuffle

In June, Chanel reported financial results for the first time in its history. Now, the $10 billion fashion house is evolving its digital strategy and shuffling some of its executives. What does this spell for the future of the brand?

Luxury

Chanel’s Digital Strategy Takes Shape Amid Executive Shuffle

In June, Chanel reported financial results for the first time in its history. Now, the $10 billion fashion house is evolving its digital strategy and shuffling some of its executives. What does this spell for the future of the brand?


Technology

Chanel Strikes Farfetch Deal to Augment Boutiques

The French luxury house has inked a strategic partnership with the fashion platform, but still has no plans to sell its ready-to-wear and handbags online.

Technology

Chanel Strikes Farfetch Deal to Augment Boutiques

The French luxury house has inked a strategic partnership with the fashion platform, but still has no plans to sell its ready-to-wear and handbags online.


Retail

Tom Ford to Show Men’s at New York Fashion Week

BoF's guide to the changing fashion calendar tracks new operating models and approaches, brand by brand.

Retail

Tom Ford to Show Men’s at New York Fashion Week

BoF's guide to the changing fashion calendar tracks new operating models and approaches, brand by brand.


News & Analysis

Online Sales? Maybe One Day, Says Chanel

The French fashion house remains one of the fashion world's last hold-outs as rivals experiment with websites to win over new clients.

News & Analysis

Online Sales? Maybe One Day, Says Chanel

The French fashion house remains one of the fashion world's last hold-outs as rivals experiment with websites to win over new clients.


Luxury

Decoding Chanel’s Gen-Z Strategy

Perhaps no other brand is as deft as Chanel at extracting juice from ingénue endorsements. But as younger consumers turn away from traditional celebrities in favour of digital influencers, how will fashion’s most powerful luxury house adjust its strategy?

Luxury

Decoding Chanel’s Gen-Z Strategy

Perhaps no other brand is as deft as Chanel at extracting juice from ingénue endorsements. But as younger consumers turn away from traditional celebrities in favour of digital influencers, how will fashion’s most powerful luxury house adjust its strategy?


News & Analysis

The 2017 BoF 500 Revealed

The Business of Fashion is proud to unveil the fifth annual BoF 500, a hand-selected community of the people shaping the global fashion industry in 2017.

News & Analysis

The 2017 BoF 500 Revealed

The Business of Fashion is proud to unveil the fifth annual BoF 500, a hand-selected community of the people shaping the global fashion industry in 2017.


News & Analysis

Selena Gomez, Adwoa Aboah, Lily-Rose Depp and Kris Wu Cover the #BoF500 Print Edition

Fashion executives are rightfully obsessed with the Millennial and Gen-Z consumers upon whom the industry’s very future depends. Who are they and how can we reach them?

News & Analysis

Selena Gomez, Adwoa Aboah, Lily-Rose Depp and Kris Wu Cover the #BoF500 Print Edition

Fashion executives are rightfully obsessed with the Millennial and Gen-Z consumers upon whom the industry’s very future depends. Who are they and how can we reach them?


Luxury

Making Sense of Chanel's Secret Filings

For the past two years Chanel has quietly reported revenue declines as well as double-digit drops in profitability. What does it mean for the future of the world’s most famous fashion brand?

Luxury

Making Sense of Chanel's Secret Filings

For the past two years Chanel has quietly reported revenue declines as well as double-digit drops in profitability. What does it mean for the future of the world’s most famous fashion brand?


What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.

The BoF 500 2025 medallion logo