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Marketing
Inside the Business of Trump’s Trucker Hats and Clinton’s Pantsuit Tees
This election cycle, US presidential candidates have spent unprecedented amounts on campaign merchandise to raise funds and boost awareness.

Technology
‘Data Is the New Oil’ and More from SXSW
Collaboration, artificial intelligence, conversational commerce and the rise of Generation Z emerged as key themes at this year’s SXSW.

News & Analysis
Adidas Helps High Schools Redesign Offensive Mascots
The company said there are roughly 2,000 schools that have logos or mascots that are offensive to tribal communities.

Luxury
Money Well Spent? Why Fashion Companies Spend Big on Lobbying Governments
Each year, fashion companies and organisations spend millions of dollars pushing their agenda by lobbying. Does it work?