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Technology

The Year Ahead: How Gen AI Is Reshaping Fashion’s Creativity

After generative AI’s breakout year in 2023, The State of Fashion 2024 examines emerging use cases across creative industries, including fashion.

Technology

The Year Ahead: How Gen AI Is Reshaping Fashion’s Creativity

After generative AI’s breakout year in 2023, The State of Fashion 2024 examines emerging use cases across creative industries, including fashion.


Technology

The EU’s New Rules on Personalised Social Media Feeds, Explained

The Digital Services Act could impact how fashion brands and marketers reach their online audiences, particularly if they depend on algorithmic recommendations for visibility and engagement.

Technology

The EU’s New Rules on Personalised Social Media Feeds, Explained

The Digital Services Act could impact how fashion brands and marketers reach their online audiences, particularly if they depend on algorithmic recommendations for visibility and engagement.


News & Analysis

Highsnobiety Lays Off 10 Percent of Its Staff

The Zalando-owned streetwear and youth culture media platform announced the layoffs of 24 employees last week, citing unfavourable economic conditions and the need for cost-cutting measures, sources said.

News & Analysis

Highsnobiety Lays Off 10 Percent of Its Staff

The Zalando-owned streetwear and youth culture media platform announced the layoffs of 24 employees last week, citing unfavourable economic conditions and the need for cost-cutting measures, sources said.


Financial Markets

What Happens When Big Companies Buy Cool Ones

Zalando’s acquisition of Highsnobiety is just the latest in a spate of deals in which a company seeking relevance snapped up a smaller, hipper entity in the hopes of reaching a savvier, often younger, consumer. But does chasing cool ever work?

Financial Markets

What Happens When Big Companies Buy Cool Ones

Zalando’s acquisition of Highsnobiety is just the latest in a spate of deals in which a company seeking relevance snapped up a smaller, hipper entity in the hopes of reaching a savvier, often younger, consumer. But does chasing cool ever work?


Media

Zalando Buys Highsnobiety

The German fashion e-tailer has taken a majority stake in the high-end streetwear platform in a bet on the combined power of content and commerce.

Media

Zalando Buys Highsnobiety

The German fashion e-tailer has taken a majority stake in the high-end streetwear platform in a bet on the combined power of content and commerce.


Technology

The Opportunity in Hyper-Personalising Shopping

Big Data and AI can power one-to-one experiences that build long-term loyalty.

Technology

The Opportunity in Hyper-Personalising Shopping

Big Data and AI can power one-to-one experiences that build long-term loyalty.


Technology

Zalando Co-CEO on Bringing Data Science to Fashion Retail

AI is critical to how the German fashion giant matches millions of customers with the right product in the right fit.

Technology

Zalando Co-CEO on Bringing Data Science to Fashion Retail

AI is critical to how the German fashion giant matches millions of customers with the right product in the right fit.


Technology

The Traceability Tech Aiming to Unlock a More Sustainable Industry

Traceability systems powered by tracking software and Big Data will help brands reach far into their supply chains to understand the entire lifecycle of their products.

Technology

The Traceability Tech Aiming to Unlock a More Sustainable Industry

Traceability systems powered by tracking software and Big Data will help brands reach far into their supply chains to understand the entire lifecycle of their products.


Retail

BoF Insights | Building Resilience and Value in Fashion’s Supply Chain

Read the latest BoF Insights report to get BoF’s perspective on the state of the fashion industry’s supply chain model, plus data-driven guidance on how companies can strengthen their supply chains in the face of pandemic and geopolitical challenges.

Retail

BoF Insights | Building Resilience and Value in Fashion’s Supply Chain

Read the latest BoF Insights report to get BoF’s perspective on the state of the fashion industry’s supply chain model, plus data-driven guidance on how companies can strengthen their supply chains in the face of pandemic and geopolitical challenges.


Workplace & Talent

Here’s Who Is Hiring in Fashion: Europe

We collate every job opportunity now live on BoF Careers for applicants seeking work in Europe and share exclusive insights and insider tips from hiring managers at Calvin Klein and Zalando.

Workplace & Talent

Here’s Who Is Hiring in Fashion: Europe

We collate every job opportunity now live on BoF Careers for applicants seeking work in Europe and share exclusive insights and insider tips from hiring managers at Calvin Klein and Zalando.