Versace


5 Brands That Dominated the Social Conversation During Milan Fashion Week
DSquared2, Moschino and Versace led the user-generated conversation on social media during Milan Fashion Week according to BoF's new social intelligence tool BoF INSIGHTS PULSE, powered by Quilt.AI.

Versace Would Strengthen Prada But Come at a Cost
A deal would create a group with a broader base that is more resistant to business cycles, but turning Versace around could take years and hit short-term profits.

Report: Prada Moving Closer to €1.5 Billion Versace Deal
Talks between Prada and Versace owner Capri are progressing and could results in a deal in March, Bloomberg reports.

Milan Day Four: Cracking Fashion Codes
Designers at Versace, Moschino, Tod’s and Missoni grappled with how to interpret deep-rooted house codes, while Sunnei’s Simone Rizzo and Loris Messina kept creating their own.

Drest’s Lucy Yeomans on the Next Iteration of Fashion Gaming
Following a $19.1 million investment in June 2023, the fashion styling mobile app has relaunched as a unique marketing tool using storytelling to reform product discovery and aid customer acquisition for its 260 luxury brand partners in fashion, beauty and lifestyle.
Industry Leaders Share Perspectives at Milan Fashion Week Men’s Celebration
BoF, together with Amazon Fashion, unite renowned designers, executives, entrepreneurs and creatives from brands and businesses including Prada, Bottega Veneta, Moncler, Bally, Versace, Marni, Stone Island, Zegna, Tod’s, Cabana Magazine, Diesel and Setchu.
Creating a Dialogue With Consumers Through Connected Products
Michele Casucci, founder and GM of Certilogo, gathered global executives from the fashion and luxury sectors onsite at BoF VOICES 2024 to discuss how digital product passport technology can support brands in building a dialogue with consumers.

Where Does Michael Kors Go From Here?
Without Tapestry, Capri Holdings has a tough road ahead to return its biggest brand to growth.

Backstage Pass | Versace: Finding Joy in Troubled Times
Tim Blanks talks to industry insiders about what makes a fashion brand unique.

The BoF Brand Magic Index: Volume 2
BoF Insights and Quilt.AI co-created The BoF Brand Magic Index to quantitatively analyse the brand-customer relationship. Using AI-driven analysis of tens of thousands of social media posts, the Index ranks fashion and luxury’s 50 most powerful brands based on the clarity of their identity and their relevance in culture between October 2023 and March 2024.