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Temu

Retail

Will the End of De Minimis Kill the Shein Haul?

As the de minimis loophole is set to close in the US, the fate of fast-fashion purveyors Shein and Temu, who announced price increases effective today, hangs in the balance.


Marketing

Explainer: The Digital Advertising Disruption Coming for Fashion

With Google’s online advertising business declared an illegal monopoly and Meta at risk of spinning off Instagram, the digital advertising market could be headed for an overhaul with a looming recession in the backdrop.


Retail

Explainer: What the US-China Trade War Means for Fashion

President Trump’s sky-high tariffs on China, along with the end of the de minimis tax loophole, have left American fashion businesses scrambling. BoF unpacks the challenges ahead as companies try to navigate the situation.


Global Markets

Trump Sees ‘Transition Problems’ With China Tariffs at 145%

‘There’ll be a transition cost, and transition problems, but in the end it’s going to be a beautiful thing,’ Trump said Thursday during a Cabinet meeting. ‘We’re in very good shape.’


Retail

A Death Blow for Dupe Culture, Deferred

President Trump’s ruling this week to end the de minimis tax loophole could be a bust for Shein and Temu, but a boon for all the mid-priced brands they’ve ripped off over the years.


Retail

Shein, Temu, Amazon Haul Set for Price Hikes in the US

Prices for the low-cost retailers’ assortments are expected to rise for US consumers after President Trump ended a key trade loophole that allowed low-value packages from China to enter the the country duty-free.


Retail

De Minimis’: The Trade Perk Trump May End as China Tensions Rise, Explained

President Trump is considering changes to the US “de minimis” exemption on import tariffs, which has become controversial due to its role in trade imbalances and the rapid growth of Chinese e-commerce platforms.


News & Analysis

The Top 10 Stories that Shaped Fashion in 2024

BoF looks back at the news that changed the industry this year — and will define the fashion agenda in 2025.


Retail

This Week: On Black Friday, It’s Shein and Temu Versus the World

Spending has been sluggish, but retailers have a chance to make up for lost time in a compressed holiday season - if they can find an answer to their online competition.


Retail

This Week: The Holiday Shopping Season Begins

Consumers are getting choosier about where they spend. Retailers will need to work extra hard to ensure it’s in their stores, and not competitors’.