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Beauty

The Best of BoF 2025: Deals, Deals, Deals

After a year of stagnancy, the beauty deals pipeline unfroze in 2025, with some of the buzziest brands finding new homes in blockbuster deals.

Beauty

The Best of BoF 2025: Deals, Deals, Deals

After a year of stagnancy, the beauty deals pipeline unfroze in 2025, with some of the buzziest brands finding new homes in blockbuster deals.


Beauty

Beauty’s ‘Dream Team’ Launches a Fragrance Line

Melanie Bender, Rhode’s former chief executive, Youth to the People’s Joe Cloyes and Greg Gonzalez and Milk Makeup’s Mazdack Rassi have entered the red-hot fragrance category with their debut Lore.

Beauty

Beauty’s ‘Dream Team’ Launches a Fragrance Line

Melanie Bender, Rhode’s former chief executive, Youth to the People’s Joe Cloyes and Greg Gonzalez and Milk Makeup’s Mazdack Rassi have entered the red-hot fragrance category with their debut Lore.


Beauty

The ‘Silicon Valleys’ of Beauty Brace for Tariffs

From Seoul to Melbourne, new cities are emerging as frontrunners in the beauty start-up space. The independent brands created in these hubs are fast becoming hot acquisition targets, but understanding the limits of their global appeal is key.

Beauty

The ‘Silicon Valleys’ of Beauty Brace for Tariffs

From Seoul to Melbourne, new cities are emerging as frontrunners in the beauty start-up space. The independent brands created in these hubs are fast becoming hot acquisition targets, but understanding the limits of their global appeal is key.


Partner Content

The Business of Beauty Global Forum 2025 Concludes with Farewell Celebration

BoF and L’Oréal Groupe honoured six winners at The Business of Beauty Global Forum farewell dinner.

Partner Content

The Business of Beauty Global Forum 2025 Concludes with Farewell Celebration

BoF and L’Oréal Groupe honoured six winners at The Business of Beauty Global Forum farewell dinner.


Beauty

The Business of Beauty Global Forum: Hailey Bieber Is Just Getting Started

In Napa Valley, California, Bieber made her first public appearance discussing this year’s biggest beauty M&A deal so far.

Beauty

The Business of Beauty Global Forum: Hailey Bieber Is Just Getting Started

In Napa Valley, California, Bieber made her first public appearance discussing this year’s biggest beauty M&A deal so far.


Beauty

E.l.f. Beauty Acquires Hailey Bieber’s Rhode Skin for $1 Billion

In an interview with The Business of Beauty, E.l.f. chairman and chief executive Tarang Amin said the two brands recognised the “power” of joining forces.

Beauty

E.l.f. Beauty Acquires Hailey Bieber’s Rhode Skin for $1 Billion

In an interview with The Business of Beauty, E.l.f. chairman and chief executive Tarang Amin said the two brands recognised the “power” of joining forces.


Beauty

The New Holy Trinity: Hailey, Selena and (Surprise!) Ariana

How cynics and shoppers came around to a glitter-infused makeup line, and why it’s now beating everyone — including Rare Beauty — at the Instagram metric game.

Beauty

The New Holy Trinity: Hailey, Selena and (Surprise!) Ariana

How cynics and shoppers came around to a glitter-infused makeup line, and why it’s now beating everyone — including Rare Beauty — at the Instagram metric game.


Beauty

A Recovering Los Angeles Gets Back to Events

Awards season gifting suites, brand activations, influencer events and postponed parties have kicked back into gear as the traumatised city gets ready to rebuild.

Beauty

A Recovering Los Angeles Gets Back to Events

Awards season gifting suites, brand activations, influencer events and postponed parties have kicked back into gear as the traumatised city gets ready to rebuild.


Beauty

The Business of Beauty Haul of Fame: Dewiness Is Next To Godliness

If you want to sell a cult beauty product, you’re going to have to evangelize people.

Beauty

The Business of Beauty Haul of Fame: Dewiness Is Next To Godliness

If you want to sell a cult beauty product, you’re going to have to evangelize people.


Beauty

The Hottest Trend in Makeup Is Skincare

A wave of new launches from brands like Versed, Glow Recipe and Rhode Skin show how skin-first brands are approaching color cosmetics without leaving their value propositions behind.

Beauty

The Hottest Trend in Makeup Is Skincare

A wave of new launches from brands like Versed, Glow Recipe and Rhode Skin show how skin-first brands are approaching color cosmetics without leaving their value propositions behind.