Ralph Lauren
Ralph Lauren is an American fashion brand, founded by the designer Ralph Lauren in 1967 in New York. The company produces apparel, accessories, footwear and home collections, with lines including Polo Ralph Lauren and Ralph Lauren Purple Label.


Fashion and Tech Converge in Smart-Shirts
Cityzen is putting its technology directly into fabric, differentiating itself from companies such as Apple Inc., LVMH Moet Hennessy Louis Vuitton SA or Swarovski as they turn watches and jewelry into connected objects.

Do Diffusion Lines Still Make Sense?
In the face of fierce competition and heavy cost structures, some brands are rethinking the logic of their diffusion lines.

Will Men Buy Into Their Girlfriends' Brands?
Men are buying more personal luxury goods than ever before, prompting womenswear brands like Michael Kors and Tory Burch to launch menswear lines.

Op-Ed | The Social Media Rorschach Test
Where do you fit in the feed? Social media is a Rorschach test that can reveal cracks in your brand’s foundation, argues Grant Van Sant.

Big Perfume Makers Smell Threat From Niche Scents
Niche brands take up increasingly more shelf space at upmarket department stores such as Harrods in London, Printemps in Paris and Bergdorf Goodman in New York.

Pop Quiz | Adam Lippes, Sophia Neophitou-Apostolou, Guy Bourdin
How well have you read your BoF this week? Test your knowledge of all of the latest news and analysis from around the world of fashion in our Pop Quiz, which covers Adam Lippes, Sophia Neophitou-Apostolou, Guy Bourdin and more.

Bits & Bytes | Luxottica & Intel, Cyber Monday, Clothing-Fit Tech, Lazada
Bits & Bytes is a weekly roundup of the most important news in the fast evolving fashion-tech space.

Market Pulse | Head to Tail
The luxury sector seems to have reached a turning point, having weathered the crises that beset it all year and buoyed by more benign currency trends.

Adam Lippes Won’t Make the Same Mistakes Twice
Adam Lippes tells BoF how he bought back his name and relaunched his label.

Amanda Parkes on Why Wearable Tech is About More Than Gadgets
NEW YORK, United States — For many, the market for "wearables" — often called the next major technology battleground — refers to gadgets worn on the