Prada

Op-Ed | How Luxury Became Fast Fashion
Step by step, luxury brands have adopted the fast fashion model, with Covid-19 set to complete the shift, argues Liroy Choufan.

Op-Ed | How Luxury Became Fast Fashion
Step by step, luxury brands have adopted the fast fashion model, with Covid-19 set to complete the shift, argues Liroy Choufan.

Chanel’s Sustainability Financing, Explained
Chanel is joining the likes of Burberry and VF Corp in the booming market for sustainable bonds, but Chanel's bond comes with a hefty penalty if it doesn’t hit its green goals, making it a trendsetter.

Chanel’s Sustainability Financing, Explained
Chanel is joining the likes of Burberry and VF Corp in the booming market for sustainable bonds, but Chanel's bond comes with a hefty penalty if it doesn’t hit its green goals, making it a trendsetter.

Coronavirus Is Rewiring the Symbiotic Relationship Between Brands and Media
Plunging marketing budgets are disrupting the traditional value exchange between fashion brands and the magazines that cover them — with both sides wondering if the fear of missing out on editorial coverage can still drive hefty ad investments in an increasingly digital world.

Coronavirus Is Rewiring the Symbiotic Relationship Between Brands and Media
Plunging marketing budgets are disrupting the traditional value exchange between fashion brands and the magazines that cover them — with both sides wondering if the fear of missing out on editorial coverage can still drive hefty ad investments in an increasingly digital world.

New York Sees 40% Bankruptcy Surge, Braces for More
The pandemic could permanently close as many as a third of the city's 230,000 businesses.

New York Sees 40% Bankruptcy Surge, Braces for More
The pandemic could permanently close as many as a third of the city's 230,000 businesses.

Prada Experimented with a New Digital Fashion Show Format. Did It Work?
Miuccia Prada and Raf Simons' debut as co-creative directors was well received, but digital impressions were down from a year ago, according to one estimate.

Prada Experimented with a New Digital Fashion Show Format. Did It Work?
Miuccia Prada and Raf Simons' debut as co-creative directors was well received, but digital impressions were down from a year ago, according to one estimate.

The Unprecedented Coming Together of Miuccia Prada and Raf Simons
BoF's editor at large Tim Blanks offers his take on the duo's debut as co-creative directors of the house that bears her name.

The Unprecedented Coming Together of Miuccia Prada and Raf Simons
BoF's editor at large Tim Blanks offers his take on the duo's debut as co-creative directors of the house that bears her name.

All Eyes on Prada at Milan Fashion Week
This week, everyone will be talking about the first collection from co-designers Miuccia Prada and Raf Simons, Trump's TikTok ban and a new push to commit brands to improving conditions for garment workers. Get your BoF Professional Cheat Sheet.

All Eyes on Prada at Milan Fashion Week
This week, everyone will be talking about the first collection from co-designers Miuccia Prada and Raf Simons, Trump's TikTok ban and a new push to commit brands to improving conditions for garment workers. Get your BoF Professional Cheat Sheet.

Fashion Week Can’t Be Just Another Online Video Festival
One thing’s for sure, appointments and digital videos do not a fashion week make. But for now, let’s make the most of it and reconnect as a community, writes Imran Amed.

Fashion Week Can’t Be Just Another Online Video Festival
One thing’s for sure, appointments and digital videos do not a fashion week make. But for now, let’s make the most of it and reconnect as a community, writes Imran Amed.

Prada Says China Sales To Date Well Above 2019 Levels
The luxury label's recovery in China has accelerated since March, with sales growth of more than 60 percent in following months.

Prada Says China Sales To Date Well Above 2019 Levels
The luxury label's recovery in China has accelerated since March, with sales growth of more than 60 percent in following months.

Tim Blanks’ Top Fashion Shows of All-Time: Prada Autumn/Winter 2013, February 21, 2013
For BoF’s Editor-at-Large, it was a ‘gun-to-my-head challenge’ to pick just one Prada outing for his top shows of all-time, but there was something ‘extra’ about Autumn/Winter 2013 that had instant, primal resonance.

Tim Blanks’ Top Fashion Shows of All-Time: Prada Autumn/Winter 2013, February 21, 2013
For BoF’s Editor-at-Large, it was a ‘gun-to-my-head challenge’ to pick just one Prada outing for his top shows of all-time, but there was something ‘extra’ about Autumn/Winter 2013 that had instant, primal resonance.