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Sustainability

Apparel Factories in Vietnam Struggle With US Ban on Xinjiang Cotton

Tighter US rules to ban imports from China’s Xinjiang are compounding pressure on Vietnam’s apparel and footwear makers.

Sustainability

Apparel Factories in Vietnam Struggle With US Ban on Xinjiang Cotton

Tighter US rules to ban imports from China’s Xinjiang are compounding pressure on Vietnam’s apparel and footwear makers.


Technology

Nike Has a Plan to Take Digital Goods Mainstream. Just Don’t Call Them NFTs.

The sneaker giant is launching its first big collection of digital goods under its own name after signing up more than 330,000 members to its new web3 platform, .Swoosh.

Technology

Nike Has a Plan to Take Digital Goods Mainstream. Just Don’t Call Them NFTs.

The sneaker giant is launching its first big collection of digital goods under its own name after signing up more than 330,000 members to its new web3 platform, .Swoosh.


Sports

What a Winning Strategy Looks Like in Today’s Sneaker Market

Nike and On are dominating the sneaker category today thanks to their focus on performance-driven products and discipline in their direct channels.

Sports

What a Winning Strategy Looks Like in Today’s Sneaker Market

Nike and On are dominating the sneaker category today thanks to their focus on performance-driven products and discipline in their direct channels.


Sustainability

Garment Workers Demanding Unpaid Wages From Nike Take Their Fight to the World Stage

A group of 20 garment-worker unions and two labour-rights groups have filed a complaint alleging the sportswear giant’s treatment of workers and unpaid wages violate OECD guidelines for responsible business conduct.

Sustainability

Garment Workers Demanding Unpaid Wages From Nike Take Their Fight to the World Stage

A group of 20 garment-worker unions and two labour-rights groups have filed a complaint alleging the sportswear giant’s treatment of workers and unpaid wages violate OECD guidelines for responsible business conduct.


Direct-to-Consumer

Wholesale Brands Want to Be the New DTC Disruptors

Brands that once ruled multi-brand retailers are investing in DTC to build connections with customers and improve their margins. But like digitally native brands before them, they’re finding fatter profits remain elusive.

Direct-to-Consumer

Wholesale Brands Want to Be the New DTC Disruptors

Brands that once ruled multi-brand retailers are investing in DTC to build connections with customers and improve their margins. But like digitally native brands before them, they’re finding fatter profits remain elusive.


Luxury

Op-Ed | Tiffany x Nike: You Can’t Buy ‘Cred’

Cultural credibility must be earned with respect for sneakerheads, not on their backs, argues Christopher Morency.

Luxury

Op-Ed | Tiffany x Nike: You Can’t Buy ‘Cred’

Cultural credibility must be earned with respect for sneakerheads, not on their backs, argues Christopher Morency.


Sustainability

Fashion Isn’t Ready for the Regulation Coming for It

New transparency requirements in France are testing big brands from Louis Vuitton to Zara as they prepare for an oncoming wave of sustainability regulation.

Sustainability

Fashion Isn’t Ready for the Regulation Coming for It

New transparency requirements in France are testing big brands from Louis Vuitton to Zara as they prepare for an oncoming wave of sustainability regulation.


Sports

Hyper Growth Is Over for Sneakers. What’s Next?

As incumbents like Adidas and Nike grapple with a cooling market, niche players and newcomers have an opportunity to flourish.

Sports

Hyper Growth Is Over for Sneakers. What’s Next?

As incumbents like Adidas and Nike grapple with a cooling market, niche players and newcomers have an opportunity to flourish.


Retail

For Nike, Is the Worst Over?

The activewear giant has struggled this year with inventory problems and a slowdown in China. Its results this week may show it’s turned a corner. That, plus what else to watch for in the coming days.

Retail

For Nike, Is the Worst Over?

The activewear giant has struggled this year with inventory problems and a slowdown in China. Its results this week may show it’s turned a corner. That, plus what else to watch for in the coming days.


Sports

Nike’s Jordan Brand to Open First Flagship in Milan

Nike’s Jordan brand, created in collaboration with NBA All-Star Michael Jordan, is set to open its first dedicated retail flagship in Milan later this month.

Sports

Nike’s Jordan Brand to Open First Flagship in Milan

Nike’s Jordan brand, created in collaboration with NBA All-Star Michael Jordan, is set to open its first dedicated retail flagship in Milan later this month.