Mytheresa


The Technology Turning New Shoppers Into Loyal Customers
Abundant data and advanced analytics are helping brands create new models of their customers’ lifetime value. The aim is to gain better insight into which shoppers are worth investing in.

The Technology Turning New Shoppers Into Loyal Customers
Abundant data and advanced analytics are helping brands create new models of their customers’ lifetime value. The aim is to gain better insight into which shoppers are worth investing in.

How Ssense Became a Quiet Contender in Fashion’s E-Commerce Race
This week, the Canadian e-tailer announced investment from Sequoia Capital China at a valuation of more than $4 billion, signalling big ambitions to build on its success.

How Ssense Became a Quiet Contender in Fashion’s E-Commerce Race
This week, the Canadian e-tailer announced investment from Sequoia Capital China at a valuation of more than $4 billion, signalling big ambitions to build on its success.

US Drives Sales Jump at Mytheresa
The e-retailer continued to benefit from the online luxury acceleration brought on by lockdowns, and credited the beginnings of a return to normal life in the US for another strong quarter.

US Drives Sales Jump at Mytheresa
The e-retailer continued to benefit from the online luxury acceleration brought on by lockdowns, and credited the beginnings of a return to normal life in the US for another strong quarter.

How Lyst Plans to Take on Fashion’s E-Commerce Giants
The online fashion platform is gearing up for an IPO with an $85 million funding round and ambitions to become the Spotify of fashion.

How Lyst Plans to Take on Fashion’s E-Commerce Giants
The online fashion platform is gearing up for an IPO with an $85 million funding round and ambitions to become the Spotify of fashion.

Can Private Equity Win With Fashion E-Commerce?
Gap is offloading Intermix to Altamont Capital Partners, which aims to triple sales on the back of post-pandemic exuberance and e-commerce. Finding a satisfying exit may prove tough.

Can Private Equity Win With Fashion E-Commerce?
Gap is offloading Intermix to Altamont Capital Partners, which aims to triple sales on the back of post-pandemic exuberance and e-commerce. Finding a satisfying exit may prove tough.

Duelling Visions for Online Luxury in Mytheresa and Farfetch’s Latest Results
Success online during this past year was hard-won, but questions remain about which players will be best positioned for the post-pandemic world.

Duelling Visions for Online Luxury in Mytheresa and Farfetch’s Latest Results
Success online during this past year was hard-won, but questions remain about which players will be best positioned for the post-pandemic world.

After a Strong Start as a Public Company, What’s Next for Mytheresa?
Targeting big spenders with busy schedules, not discount hunters, has been a profitable approach that led to an IPO exceeding expectations. However, competition for those clients is fierce.

After a Strong Start as a Public Company, What’s Next for Mytheresa?
Targeting big spenders with busy schedules, not discount hunters, has been a profitable approach that led to an IPO exceeding expectations. However, competition for those clients is fierce.

A Guide to Fashion’s Upcoming IPOs
Mytheresa, Poshmark and ThredUp all plan to go public this year, as does online payment service Affirm. As e-commerce continues to boom, will they succeed on the market?

A Guide to Fashion’s Upcoming IPOs
Mytheresa, Poshmark and ThredUp all plan to go public this year, as does online payment service Affirm. As e-commerce continues to boom, will they succeed on the market?

A New Wave of Fashion IPOs
This week, everyone will be talking about the Mytheresa, Poshmark and ThredUp IPOs, the Alexander Wang sexual assault allegations, the start of the post-Brexit era and LVMH’s plans for Tiffany & Co. Get your BoF Professional Cheat Sheet.

A New Wave of Fashion IPOs
This week, everyone will be talking about the Mytheresa, Poshmark and ThredUp IPOs, the Alexander Wang sexual assault allegations, the start of the post-Brexit era and LVMH’s plans for Tiffany & Co. Get your BoF Professional Cheat Sheet.

Is the Future of Luxury E-Commerce Big or Small?
Soon after Farfetch stock surged on the back of its Alibaba mega-deal, mid-sized Mytheresa quietly submitted paperwork for a proposed IPO. Can niche players compete with the heft of online luxury leaders in a crowded market?

Is the Future of Luxury E-Commerce Big or Small?
Soon after Farfetch stock surged on the back of its Alibaba mega-deal, mid-sized Mytheresa quietly submitted paperwork for a proposed IPO. Can niche players compete with the heft of online luxury leaders in a crowded market?