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Sustainability

Chanel’s Sustainability Financing, Explained

Chanel is joining the likes of Burberry and VF Corp in the booming market for sustainable bonds, but Chanel's bond comes with a hefty penalty if it doesn’t hit its green goals, making it a trendsetter.

Sustainability

Chanel’s Sustainability Financing, Explained

Chanel is joining the likes of Burberry and VF Corp in the booming market for sustainable bonds, but Chanel's bond comes with a hefty penalty if it doesn’t hit its green goals, making it a trendsetter.


Luxury

Luxury Brands Bank on a Raring China Market

The economic uncertainty caused by the pandemic means high-end brands now depend more than ever on Chinese consumers for sales.

Luxury

Luxury Brands Bank on a Raring China Market

The economic uncertainty caused by the pandemic means high-end brands now depend more than ever on Chinese consumers for sales.


Entrepreneurship

The BoF Podcast: Craig Green Says, ‘Fashion Can Come From Anywhere’

The designer speaks with BoF Editor-at-Large Tim Blanks about his ongoing Moncler collaboration and his dream of designing a wardrobe classic.

Entrepreneurship

The BoF Podcast: Craig Green Says, ‘Fashion Can Come From Anywhere’

The designer speaks with BoF Editor-at-Large Tim Blanks about his ongoing Moncler collaboration and his dream of designing a wardrobe classic.


Global Markets

The Banned App Driving Fashion Sales from Moscow to Tehran

Telegram has become an increasingly valuable marketing channel for fashion brands operating in markets like Russia and Iran, where restrictions on freedom of expression make the encrypted app wildly popular.

Global Markets

The Banned App Driving Fashion Sales from Moscow to Tehran

Telegram has become an increasingly valuable marketing channel for fashion brands operating in markets like Russia and Iran, where restrictions on freedom of expression make the encrypted app wildly popular.


Retail

Now That Everyone Has Sweatpants, What Else Do They Want to Buy?

Everyone knows that loungewear is having a moment. BoF breaks down three other booming, fashion-adjacent categories — and how the industry is moving to capture some of the spend.

Retail

Now That Everyone Has Sweatpants, What Else Do They Want to Buy?

Everyone knows that loungewear is having a moment. BoF breaks down three other booming, fashion-adjacent categories — and how the industry is moving to capture some of the spend.


Financial Markets

Luxury Clobbered By Covid-19

The Savigny Luxury Index (“SLI”) took a tumble this month, with the luxury sector enduring one of its worst quarters on record.

Financial Markets

Luxury Clobbered By Covid-19

The Savigny Luxury Index (“SLI”) took a tumble this month, with the luxury sector enduring one of its worst quarters on record.


China

Luxury Brands Are Neglecting Some of Their Most Important Customers. Why?

Chinese men account for almost a third of all mainland luxury sales yet brands continue to invest disproportionately in marketing to Chinese women. And when brands do target male consumers the focus is often wrong.

China

Luxury Brands Are Neglecting Some of Their Most Important Customers. Why?

Chinese men account for almost a third of all mainland luxury sales yet brands continue to invest disproportionately in marketing to Chinese women. And when brands do target male consumers the focus is often wrong.


Luxury

Amid Pandemic, Luxury Leaders Seize Digital Opportunity to Gain on Rivals

The worst quarter in the history of the modern luxury business was also its best ever for digital sales.

Luxury

Amid Pandemic, Luxury Leaders Seize Digital Opportunity to Gain on Rivals

The worst quarter in the history of the modern luxury business was also its best ever for digital sales.


Luxury

What Luxury’s Worst Quarter Ever Reveals About the New Normal

Bleak financial results at LVMH, Kering and others came as little surprise. But managers offered fresh clues on how the crisis will reshape the luxury market going forward — and signalled a few unexpected bright spots.

Luxury

What Luxury’s Worst Quarter Ever Reveals About the New Normal

Bleak financial results at LVMH, Kering and others came as little surprise. But managers offered fresh clues on how the crisis will reshape the luxury market going forward — and signalled a few unexpected bright spots.


Luxury

Moncler Announces Plans to Internalise Its E-Commerce Channel

The Italian luxury brand, which previously managed its e-commerce business in partnership with Yoox Net-a-Porter, said it will launch a fully integrated online platform in 2021.

Luxury

Moncler Announces Plans to Internalise Its E-Commerce Channel

The Italian luxury brand, which previously managed its e-commerce business in partnership with Yoox Net-a-Porter, said it will launch a fully integrated online platform in 2021.