Maison Margiela
Maison Margiela is a luxury fashion house, founded in 1988 and acquired by OTB Group in 2002. The house produces womenswear and menswear according to the unconventional principles imagined by its founder, Belgian fashion designer Martin Margiela.
Glenn Martens Has Come to Save Us
His Artisanal debut at Maison Margiela was a gust of something — not so much fresh air as major food for thought, writes Tim Blanks.
Glenn Martens Has Come to Save Us
His Artisanal debut at Maison Margiela was a gust of something — not so much fresh air as major food for thought, writes Tim Blanks.
Millions of Luxury Products Have Digital IDs. Is Anyone Using Them?
Brands are attaching the virtual identifiers to their products to comply with upcoming regulations, and see potential side benefits that could make for a better user experience — if they can get customers to notice.
Millions of Luxury Products Have Digital IDs. Is Anyone Using Them?
Brands are attaching the virtual identifiers to their products to comply with upcoming regulations, and see potential side benefits that could make for a better user experience — if they can get customers to notice.
Why Luxury Is Broken
The sheer number of changes at the top of big brands this week is a sign the industry is still searching for a way out of its current troubles.
Why Luxury Is Broken
The sheer number of changes at the top of big brands this week is a sign the industry is still searching for a way out of its current troubles.
Glenn Martens Takes Creative Reins at Maison Margiela
The Belgian designer, known for his work at Y/Project and Diesel, succeeds John Galliano as creative director of the French luxury house.
Glenn Martens Takes Creative Reins at Maison Margiela
The Belgian designer, known for his work at Y/Project and Diesel, succeeds John Galliano as creative director of the French luxury house.
John Galliano to Exit Maison Margiela
The OTB-owned brand has enjoyed rapid growth as the star designer dialled up its creative impact and steadily redeemed his public image.
John Galliano to Exit Maison Margiela
The OTB-owned brand has enjoyed rapid growth as the star designer dialled up its creative impact and steadily redeemed his public image.
Why Fashion Needs the Art World More Than Ever
Art Basel Miami Beach has become a cultural tentpole that attracts America’s wealthiest and an evolving art customer base that may prove key in reversing the luxury downturn.
Why Fashion Needs the Art World More Than Ever
Art Basel Miami Beach has become a cultural tentpole that attracts America’s wealthiest and an evolving art customer base that may prove key in reversing the luxury downturn.
How to Work With Creators and Their Communities on TikTok
As the ‘experts on the platform’, content creators on TikTok offer brands a critical means of access to the subcultures and communities that the entertainment platform typifies. BoF’s latest white paper, in partnership with TikTok, shares insights on the best practices to engage with and empower creators and communities on the platform, with examples from Coach, E.l.f. Beauty, Loewe, Marc Jacobs and many more.
How to Work With Creators and Their Communities on TikTok
As the ‘experts on the platform’, content creators on TikTok offer brands a critical means of access to the subcultures and communities that the entertainment platform typifies. BoF’s latest white paper, in partnership with TikTok, shares insights on the best practices to engage with and empower creators and communities on the platform, with examples from Coach, E.l.f. Beauty, Loewe, Marc Jacobs and many more.
How OTB Gets Fashion Right
Sales at Renzo Rosso’s Breganza-based fashion group have continued to climb in a rocky market for designer apparel, validating the design-led approach that was on display at the Diesel and Marni shows this week in Milan.
How OTB Gets Fashion Right
Sales at Renzo Rosso’s Breganza-based fashion group have continued to climb in a rocky market for designer apparel, validating the design-led approach that was on display at the Diesel and Marni shows this week in Milan.
Pat McGrath and the Great Runway Makeup Revival
Suddenly, people are talking about backstage beauty again, largely thanks to the ghostly looks McGrath created for John Galliano. Just as surprising: her brand didn’t immediately come out with a new product. Did we just witness an actual, authentic moment of artistic genius at fashion week of all places?
Pat McGrath and the Great Runway Makeup Revival
Suddenly, people are talking about backstage beauty again, largely thanks to the ghostly looks McGrath created for John Galliano. Just as surprising: her brand didn’t immediately come out with a new product. Did we just witness an actual, authentic moment of artistic genius at fashion week of all places?
The BoF Podcast | Pat Boguslawski Is the Secret Weapon Behind John Galliano’s Fashion Drama
Pat Boguslawski, the model whisperer responsible for the seductive theatricality of Galliano’s Margiela shows, talks to Tim Blanks.
The BoF Podcast | Pat Boguslawski Is the Secret Weapon Behind John Galliano’s Fashion Drama
Pat Boguslawski, the model whisperer responsible for the seductive theatricality of Galliano’s Margiela shows, talks to Tim Blanks.