Labelhood
Shanghai's launchpad for China's boldest young designers
Featured in The Best Fashion Stores in the World
Founded in Shanghai in 2011 by Tasha Liu, Lang Nan and Justin Peng, Labelhood is a fashion incubator, retail platform and concept store dedicated to nurturing China’s emerging designers. Its Shanghai Fashion Week showcases have become an important launchpad for young brands, connecting them with buyers, media and consumers. The organisation’s Shanghai retail presence, a network of storefronts in the Jing’An district, presents emerging Chinese labels alongside exhibitions and events, creating a platform for the country’s next generation of fashion talent.
Store Locations:Shanghai
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Dispatches From Shanghai: Inside China’s New Luxury Landscape
On his first visit to Shanghai since before the pandemic, Imran Amed finds a market that has fundamentally changed — from status spending to stealth wealth, from megabrands to homegrown labels, from fashion focus to lifestyle emphasis — and asks, can Western brands catch up?
Dispatches From Shanghai: Inside China’s New Luxury Landscape
On his first visit to Shanghai since before the pandemic, Imran Amed finds a market that has fundamentally changed — from status spending to stealth wealth, from megabrands to homegrown labels, from fashion focus to lifestyle emphasis — and asks, can Western brands catch up?
What People in China Are Buying Right Now
As the mainland’s retail sales surge, brands need to tap into high-performing categories across fashion, accessories and beauty to keep up with local upstarts.
What People in China Are Buying Right Now
As the mainland’s retail sales surge, brands need to tap into high-performing categories across fashion, accessories and beauty to keep up with local upstarts.
Shanghai Fashion Week: A Barometer for the World’s Largest Fashion Market
China’s fashion capital will be the first to completely return to live, physical shows but insiders concede it’s not quite ‘business as usual.’
Shanghai Fashion Week: A Barometer for the World’s Largest Fashion Market
China’s fashion capital will be the first to completely return to live, physical shows but insiders concede it’s not quite ‘business as usual.’
What a Chinese Student Exodus Would Mean for Fashion
Travel restrictions, health concerns and anti-Chinese sentiment are disrupting students' plans, with ramifications for fashion schools, luxury brands and the industry at large.
What a Chinese Student Exodus Would Mean for Fashion
Travel restrictions, health concerns and anti-Chinese sentiment are disrupting students' plans, with ramifications for fashion schools, luxury brands and the industry at large.
How to Make Digital Fashion Weeks Work
When fashion weeks in Asia were called off, designers and organisers had to think on their feet and turned to livestreams to engage with their communities digitally. Here’s what worked and what didn’t.
How to Make Digital Fashion Weeks Work
When fashion weeks in Asia were called off, designers and organisers had to think on their feet and turned to livestreams to engage with their communities digitally. Here’s what worked and what didn’t.
Now Is the Time for Virtual Showrooms to Shine. Will They?
Trade shows and showrooms in China were quick to trial digital platforms after the coronavirus forced the country into lockdown. Will Shanghai’s wholesale experiment be a viable model for the rest of us?
Now Is the Time for Virtual Showrooms to Shine. Will They?
Trade shows and showrooms in China were quick to trial digital platforms after the coronavirus forced the country into lockdown. Will Shanghai’s wholesale experiment be a viable model for the rest of us?
This Decade in China: Part One
BoF looks back at the trends that have shaped China’s fashion, beauty, luxury and retail landscape over the past ten years, from the rise of WeChat to a series of cultural missteps by Western labels.
This Decade in China: Part One
BoF looks back at the trends that have shaped China’s fashion, beauty, luxury and retail landscape over the past ten years, from the rise of WeChat to a series of cultural missteps by Western labels.
Think Twice Before You Snub Taobao
Taobao used to be synonymous with cheap, trendy and sometimes counterfeit fashion, but China’s largest e-commerce platform is now gaining fashion cred as more cool young designers credit it with their success.
Think Twice Before You Snub Taobao
Taobao used to be synonymous with cheap, trendy and sometimes counterfeit fashion, but China’s largest e-commerce platform is now gaining fashion cred as more cool young designers credit it with their success.
The VIP Buyers Shaping China's Retail Landscape
China’s lucrative market has seen European showrooms roll out the red carpet for a new generation of its buyers, but the relationship hasn’t always been smooth.
The VIP Buyers Shaping China's Retail Landscape
China’s lucrative market has seen European showrooms roll out the red carpet for a new generation of its buyers, but the relationship hasn’t always been smooth.
Want to Reach Chinese Teens? Take It Offline
Despite being digital whiz kids, China’s Post-00 generation increasingly want real world experiences. Brands who want a share of their discretionary spending, take note.
Want to Reach Chinese Teens? Take It Offline
Despite being digital whiz kids, China’s Post-00 generation increasingly want real world experiences. Brands who want a share of their discretionary spending, take note.
