L'Oréal

How Beauty Brands Are Building Their Tech Muscle
With the past year’s flurry of tech-focused mergers, acquisitions and partnerships, the beauty industry increasingly resembles Silicon Valley. But the bets on beauty tech are just beginning.

How Beauty Brands Are Building Their Tech Muscle
With the past year’s flurry of tech-focused mergers, acquisitions and partnerships, the beauty industry increasingly resembles Silicon Valley. But the bets on beauty tech are just beginning.

Behind Fashion’s Toys Tie-Ups
A slew of names, from buzzy DTC brands to legacy luxury players, are collaborating with beloved toy brands to tap into the marketing power of nostalgia.

Behind Fashion’s Toys Tie-Ups
A slew of names, from buzzy DTC brands to legacy luxury players, are collaborating with beloved toy brands to tap into the marketing power of nostalgia.

How Concerned Should Fashion Be About Chinese Stagflation?
China’s producer price inflation has been impacting the cost of sourcing. Now, fashion brands are also bracing for broader economic pressures that may lead consumers to tighten their belts.

How Concerned Should Fashion Be About Chinese Stagflation?
China’s producer price inflation has been impacting the cost of sourcing. Now, fashion brands are also bracing for broader economic pressures that may lead consumers to tighten their belts.

Is Luxury Finally Embracing Technology?
Last month’s tie-up between LVMH and Google signals a growing rethink on how technology can enhance the luxury experience, writes Pierre Mallevays.

Is Luxury Finally Embracing Technology?
Last month’s tie-up between LVMH and Google signals a growing rethink on how technology can enhance the luxury experience, writes Pierre Mallevays.

How Niche Beauty Brands Can Attract Investment from China
As interest in smaller international beauty brands intensifies among Chinese consumers, local investors are getting excited by the category. Here’s how to capitalise on the opportunity.

How Niche Beauty Brands Can Attract Investment from China
As interest in smaller international beauty brands intensifies among Chinese consumers, local investors are getting excited by the category. Here’s how to capitalise on the opportunity.

Why Estée Lauder Is Finally Acquiring Deciem
The American prestige beauty giant’s purchase of the company, best known for $6 serums, is a sign of the increasing blur between drugstore and luxury.

Why Estée Lauder Is Finally Acquiring Deciem
The American prestige beauty giant’s purchase of the company, best known for $6 serums, is a sign of the increasing blur between drugstore and luxury.

For Beauty’s Biggest Players, Science Is Back in Style
L’Oréal, Coty and other beauty companies are betting on skin care lines with technical-sounding names and lab-concocted ingredients to help them pull out of a pandemic slump.

For Beauty’s Biggest Players, Science Is Back in Style
L’Oréal, Coty and other beauty companies are betting on skin care lines with technical-sounding names and lab-concocted ingredients to help them pull out of a pandemic slump.

How India’s Nykaa Aims to Beat Sephora
The Indian beauty unicorn is preparing for an IPO that could see it reach a valuation of $3 billion thanks to persuasive digital marketing and a hyper-local merchandise mix.

How India’s Nykaa Aims to Beat Sephora
The Indian beauty unicorn is preparing for an IPO that could see it reach a valuation of $3 billion thanks to persuasive digital marketing and a hyper-local merchandise mix.

Post Corona: From the Brand Age to the Product Age
The primacy of brand is giving way to the primacy of product as the internet rewires media and business, argues Scott Galloway in an exclusive excerpt from his latest book, ‘Post Corona: From Crisis to Opportunity.’

Post Corona: From the Brand Age to the Product Age
The primacy of brand is giving way to the primacy of product as the internet rewires media and business, argues Scott Galloway in an exclusive excerpt from his latest book, ‘Post Corona: From Crisis to Opportunity.’

L'Oréal Turns to Google as Coronavirus Spurs Virtual Makeup Shift
The partnership relies on technology designed by ModiFace, a Canadian augmented reality specialist acquired by L'Oréal in 2018, and will also extend to the US group's YouTube video sharing platform

L'Oréal Turns to Google as Coronavirus Spurs Virtual Makeup Shift
The partnership relies on technology designed by ModiFace, a Canadian augmented reality specialist acquired by L'Oréal in 2018, and will also extend to the US group's YouTube video sharing platform