Hugo Boss
Hugo Boss is one of the leading fashion and lifestyle companies in the premium segment. Located in Metzingen, Germany, the company has two core brands: Hugo and Boss.


Hugo Boss CEO Daniel Grieder’s Vision For the Future of Formalwear
The State of Fashion 2023 interview: The German brand’s CEO on the post-pandemic renaissance of office wear and formalwear, with an emphasis on casualisation and comfort.

Hugo Boss CEO Daniel Grieder’s Vision For the Future of Formalwear
The State of Fashion 2023 interview: The German brand’s CEO on the post-pandemic renaissance of office wear and formalwear, with an emphasis on casualisation and comfort.

Khaby Lame: The ‘Universal Language’ of an Unlikely Fashion Icon
The world’s most-followed TikToker shares his unusual journey from Senegalese refugee to global fashion icon and what it says about what works on social media.

Khaby Lame: The ‘Universal Language’ of an Unlikely Fashion Icon
The world’s most-followed TikToker shares his unusual journey from Senegalese refugee to global fashion icon and what it says about what works on social media.

Coachella and the Business of Festival Fashion Is Back
Big music festivals produce a torrent of content for social media, but the fashion is equally as important, as what influencers wear to Coachella can quickly become a big seller in stores worldwide.

Coachella and the Business of Festival Fashion Is Back
Big music festivals produce a torrent of content for social media, but the fashion is equally as important, as what influencers wear to Coachella can quickly become a big seller in stores worldwide.

Case Study | The Complete Guide to Influencer Marketing
As the creator space has matured, brands must be thoughtful about crafting a strategy that leverages influencer marketing’s full power, considering everything from talent scouting to the effectiveness of metrics.

Case Study | The Complete Guide to Influencer Marketing
As the creator space has matured, brands must be thoughtful about crafting a strategy that leverages influencer marketing’s full power, considering everything from talent scouting to the effectiveness of metrics.

Power Moves | Vestiaire Collective Shakes Up Its Leadership, Glossier Names New CFO
The secondhand fashion company will be joined by Klemen Drole, Arnaud Collin, and Bernard Osta, while Seun Sodipo will join Glossier from Stripe.

Power Moves | Vestiaire Collective Shakes Up Its Leadership, Glossier Names New CFO
The secondhand fashion company will be joined by Klemen Drole, Arnaud Collin, and Bernard Osta, while Seun Sodipo will join Glossier from Stripe.

The Year Ahead: The WFH Revolution Will Rewire the Workplace
Companies should refine their blends of remote and on-premises work, invest in reskilling talent and instil a greater sense of shared purpose and belonging in employees.

The Year Ahead: The WFH Revolution Will Rewire the Workplace
Companies should refine their blends of remote and on-premises work, invest in reskilling talent and instil a greater sense of shared purpose and belonging in employees.

Should Brands Play Politics?
This week, the question was more pressing than ever as a US presidential election, which has dominated the divided country’s cultural conversation this year, approached an end.

Should Brands Play Politics?
This week, the question was more pressing than ever as a US presidential election, which has dominated the divided country’s cultural conversation this year, approached an end.

Hugo Boss Returns To Profit Even as Sales Slow
The German suit maker reported a better-than-expected third-quarter operating profit of €15 million ($17.52 million).

Hugo Boss Returns To Profit Even as Sales Slow
The German suit maker reported a better-than-expected third-quarter operating profit of €15 million ($17.52 million).

The Real Reason Louis Vuitton Is Launching Its Global Exhibition in Wuhan
Choosing the epicentre of China’s coronavirus outbreak to debut the brand’s latest travelling exhibition may raise eyebrows but it’s also a very smart move that reveals a lot about the luxury industry’s post-pandemic playbook.

The Real Reason Louis Vuitton Is Launching Its Global Exhibition in Wuhan
Choosing the epicentre of China’s coronavirus outbreak to debut the brand’s latest travelling exhibition may raise eyebrows but it’s also a very smart move that reveals a lot about the luxury industry’s post-pandemic playbook.

After Going All-In on Amazon, a Merchant Says He Lost Everything
Barak Govani made a big bet on the e-commerce giant earlier this year after closing his Melrose Avenue store and packing up $1.5 million in inventory.

After Going All-In on Amazon, a Merchant Says He Lost Everything
Barak Govani made a big bet on the e-commerce giant earlier this year after closing his Melrose Avenue store and packing up $1.5 million in inventory.