H&M Hennes & Mauritz
Can Fashion Quit the World’s Dirtiest Fossil Fuel?
Companies like H&M and Puma are pushing to get coal out of their supply chains by the end of the decade.
Big Brands’ New Efforts to Protect Nature, Explained
Kering, LVMH and H&M are among a handful of companies pioneering a new science-based framework to measure, disclose and address their impact on nature.
Selfridges, Hermès Quietly Exit Fashion Pact Amid Slow Progress
Four years after a splashy launch around the G7, the CEO-powered climate drive says it’s gearing up to accelerate action. But it has lost high-profile members and so far delivered little more than a handful of pilot projects.
H&M Aims for Faster, Stronger, Circular Business
The Swedish fast fashion giant posted a surprise profit in the first quarter, in part due to its increased stake in resale platform Sellpy. It offers a glimpse at how the company hopes to decouple its growth from impact.
The New Rules of Sustainability Marketing
A wide-ranging crackdown on greenwashing has snared major players from H&M to the Sustainable Apparel Coalition. Now regulators have issued new guidelines for how sustainability can be marketed.
The Start-Ups Fashion Is Still Willing to Bet On
A grim economic climate has tempered enthusiasm for risky investments, but fashion companies and executives like H&M, Kering and Stella McCartney still see opportunity in start-ups pursuing sustainability solutions.
How Brands Should Navigate Fashion’s Greenwashing Crackdown
Companies including Boohoo, Asos and H&M are in the crosshairs, as mounting scrutiny of green claims ratchets up the pressure on brands to credibly back up any sustainability messaging.
Fashion’s Human Rights Record Is Worse Than Ever
A new report exposing abuse of garment workers in factories linked to major brands in Myanmar points to ways mounting political and economic instability are worsening human rights risks in fashion’s supply chain.
Sustainable Fashion’s Credibility Crisis
This week, the Sustainable Apparel Coalition suspended the use of its product labels, employed by companies like H&M and Amazon, as concerns over greenwashing engulfed one of the industry’s top sustainability tools.
Norway Warns H&M, Norrøna Over Misleading Sustainability Claims
The Norwegian Consumer Authority has ruled Norrøna cannot use data from the Higg Index to back up environmental claims, dealing a blow to the industry rating tool amid a broader crackdown on greenwashing.