Gucci
Gucci is an ltalian luxury fashion brand owned by Kering and founded by Guccio Gucci in Florence, Italy in 1921.


The Big Paris Shake-Up: Saint Laurent, Lanvin, Dior and Valentino
What lies ahead for the new creative configurations at Saint Laurent, Lanvin, Dior and Valentino? BoF examines the challenges and opportunities they face.

In Milan, Fashion on Repeat
Though new voices bubbled under the surface, Milan Fashion Week hammered home repetitive brand ‘codes,’ raising questions about the purpose of staging fashion shows, says Angelo Flaccavento.

Op-Ed | There's No Point Being a Well-Dressed Corpse
The super rich now consume health and wellness experiences much like Hermès bags, but with a more long-lasting and authentic effect, argues Tricia Ronane.

At Prada, Memories Are Made of This
Miuccia Prada's new collection plumbs the past to reassure the future.

Alice in Ghettoland at Philipp Plein
Plein's sensorial seasonal carnival came with layered high-low clichés galore in a messy pastiche of quilted denim and leather, chains, strass and animalia jacquards.

After Long Slumber, Italian Fashion Wakes to ‘Beautiful Moment’
A new generation of high-potential fashion labels is blossoming in Italy in spite of a fashion system they say has been slow to provide the support they needed to get off the ground.

Following The Gucci-Striped Road To Fashion Oz
Once more Alessandro Michele made magic, but the spell is changing.

With Kithland, Ronnie Fieg Presents His Ultimate Collaboration
Streetwear wunderkind and Kith founder Ronnie Fieg made his official New York Fashion Week debut with Kithland, a sprawling multi-faceted ‘experience’ that coincided with the launch of a new space at luxury retailer Bergdorf Goodman.

Will China Burst the K-Pop Bubble?
As tensions between the two countries soar, China is cracking down on the influx of K-pop culture. What could that mean for the global fashion industry?

The New Front Row
BoF talks to PR powerhouse KCD to break down the new rules of seating arrangements through the lens of one of New York Fashion Week’s hottest shows: Proenza Schouler.