Gucci
Gucci is an ltalian luxury fashion brand owned by Kering and founded by Guccio Gucci in Florence, Italy in 1921.


Luxury Back in Vogue as China's Middle Class Women Lead the Way
The country's luxury-goods market is growing steadily again, nearly five years after it was knocked off course by President Xi Jinping’s anti-corruption drive.

Prada Plays Digital Catch-Up in China
Focusing on digital and forging relationships with KOLs like "Mr Bags" will prove crucial to Prada regaining ground in China, a region which accounts for close to a third of all global luxury sales.

BoF Exclusive | Joshua Schulman’s Plans for Coach
The freshly appointed chief executive outlines his three-prong plan to accelerate Coach’s transformation from handbag stalwart to lifestyle player — and spark much-needed sales growth.

How Mid Heels Became the Cash ‘Kitten’ of Footwear
Lower heels are outpacing high heels in sales, but it’s about more than the return of Nineties trends.

Prada and Ferragamo Unfashionably Late to Luxury Industry's Rebound
Both brands have posted double-digit declines in the past six months, lagging behind French rivals LVMH and Kering whose Italian brands Fendi and Gucci are racing ahead.

With Lab-Grown Leather, Modern Meadow Is Engineering a Fashion Revolution
The New Jersey-based start-up is bringing the awesome potential of synthetic biology to the fashion industry, unlocking powerful business, creative and public relations benefits.

Gucci and Polimoda to Launch Joint Masters in Retail Management
The course is the Italian luxury megabrand’s first major partnership with an educational institution.

In Milan, Torn Between Past and Present
Donatella Versace’s ode to Gianni seemed an apt metaphor for the current state of Italian fashion, stuck between yesterday and today.

Louis Vuitton and Hermès Lead Interbrand Ranking, as Ralph Lauren Drops Off
BoF can exclusively reveal Interbrand’s Best Global Brands 2017. Among luxury players, Louis Vuitton held its top position, while Hermès and Gucci climbed, Burberry and Prada slipped, and Ralph Lauren dropped off the list entirely.

Can an Awards Show Solve Fashion's Sustainability Challenge?
Eco-Age and the Camera Nazionale della Moda Italiana will spotlight sustainability success stories as they co-host the inaugural Green Carpet Fashion Awards.