EYTYS
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What Fashion Can Learn From Gen-Z’s Approach to Gender
Young consumers are pushing brands to reconsider their approach to gendered collections.
The Decline of Gendered Retail Spaces
Fifty-six percent of Gen-Z consumers already shop outside of their gender.
How London’s Soho Became a Mecca for Selling Fashion to Millennials
The gritty quarter of Soho has attracted a flood of fashion brands targeting young streetwear-savvy consumers.
Despite Looming Brexit, Luxury Brands Bet on London Retail
Luxury brands from Cartier to Louis Vuitton can’t get enough of London’s high-end retail corridors. Why and for how long?
Eytys, Cult Footwear Label, Launches Ready-To-Wear
For its first foray into ready-to-wear, the Stockholm-based brand, best known for its thick white-soled sneakers, is releasing a line of unisex jeans.
Announcing Style.com, Olivia Von Halle
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
Week in Review | John Galliano's Return to Fashion
LONDON, United Kingdom — The fashion world found itself divided this week as Maison Martin Margiela, along with the brand's owner, the Italian
Pop Quiz | Comme des Garçons, MiniLuxe, Pierre-Yves Roussel
You can find the correct answer and detailed explanation for each question immediately following the question (simply highlight to read), along with
Inside the Eytys Explosion
STOCKHOLM, Sweden — In a little over a year, Jonathan Hirschfeld and Max Schiller have managed to turn their fledgling Swedish sneaker brand, Eytys