Skip to main content

Depop

Depop
Marketing

How Not to Be a Boring Direct-to-Consumer Brand

In a fashion and beauty market packed with look-a-like labels, more start-ups are breaking the mould with a bolder aesthetic.

Marketing

How Not to Be a Boring Direct-to-Consumer Brand

In a fashion and beauty market packed with look-a-like labels, more start-ups are breaking the mould with a bolder aesthetic.


Retail

Selfridges Partners With Clothing Rental Company

The department store has teamed up with online fashion rental platform Hurr to seek out younger shoppers.

Retail

Selfridges Partners With Clothing Rental Company

The department store has teamed up with online fashion rental platform Hurr to seek out younger shoppers.


Sustainability

Independent Brands Must Change Their Business Strategies

Post-pandemic, bootstrapping young brands will have to adopt a model that is less bloated and wasteful in order to survive.

Sustainability

Independent Brands Must Change Their Business Strategies

Post-pandemic, bootstrapping young brands will have to adopt a model that is less bloated and wasteful in order to survive.


Retail

Gen-Z’s Evolving Retail Priorities

Equipped with raw consumer data and an expansive market view, payment solutions provider Afterpay shares its insights on the spending priorities of the elusive Gen-Z consumer. Here, BoF identifies its key findings.

Retail

Gen-Z’s Evolving Retail Priorities

Equipped with raw consumer data and an expansive market view, payment solutions provider Afterpay shares its insights on the spending priorities of the elusive Gen-Z consumer. Here, BoF identifies its key findings.


Retail

What’s Next for Resale?

Secondhand fashion platforms like Poshmark, Depop and Thredup are seeing high demand during the pandemic. But will it last?

Retail

What’s Next for Resale?

Secondhand fashion platforms like Poshmark, Depop and Thredup are seeing high demand during the pandemic. But will it last?


Retail

Inside the Secret World of Vintage Fashion Scouting

In the rapidly growing market for vintage, a secretive group of elite 'pickers' know where to score the best clothes and accessories for celebrities and designers.

Retail

Inside the Secret World of Vintage Fashion Scouting

In the rapidly growing market for vintage, a secretive group of elite 'pickers' know where to score the best clothes and accessories for celebrities and designers.


Sustainability

The BoF Podcast: The Rise of the Resale Economy

Vestiaire Collective’s Max Bittner and Depop’s Maria Raga discussed the opportunities and growing pains of the burgeoning resale market at VOICES 2019.

Sustainability

The BoF Podcast: The Rise of the Resale Economy

Vestiaire Collective’s Max Bittner and Depop’s Maria Raga discussed the opportunities and growing pains of the burgeoning resale market at VOICES 2019.


Sustainability

Is Resale Actually Good for the Planet?

The companies cashing in on fashion’s fast-growing resale market are positioning themselves as a solution to the industry’s sustainability problems. But the reality is far more complex.

Sustainability

Is Resale Actually Good for the Planet?

The companies cashing in on fashion’s fast-growing resale market are positioning themselves as a solution to the industry’s sustainability problems. But the reality is far more complex.


Retail

The Brands That Teens Built

The rise of social media and e-commerce coupled with the so-called retail apocalypse has changed the landscape of teen retailers.

Retail

The Brands That Teens Built

The rise of social media and e-commerce coupled with the so-called retail apocalypse has changed the landscape of teen retailers.


News & Analysis

What We Learned at VOICES: It’s Time to Reboot Our Humanity

The world is on fire. The causes are globalisation, technology, the climate crisis and generational change, but the antidote is culture and reimagining human values, argue Brad Grossman and Dan Mitchell of Zeitguide, reflecting on their experience at BoF VOICES.

News & Analysis

What We Learned at VOICES: It’s Time to Reboot Our Humanity

The world is on fire. The causes are globalisation, technology, the climate crisis and generational change, but the antidote is culture and reimagining human values, argue Brad Grossman and Dan Mitchell of Zeitguide, reflecting on their experience at BoF VOICES.