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Latest News & Analysis
Technology
The Trouble with Fashion Recognition Apps
Though tens of millions of dollars of investment has poured into the space, fashion recognition apps have yet to fulfill their original promise.
Technology
Visual Search Set to Make World of Imagery Instantly Shopable
Sophisticated image-recognition technology, originally developed for security applications, is now being leveraged to identify and source fashion items, turning any encounter with a product into a potential sale. BoF speaks to Iain McCready, chief executive of Cortexica, about the power of visual search.