China
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Opinion: China’s Next Big Export Could Be Beauty
Although overseas sales of Chinese beauty brands are roughly half those of South Korea, the gap is narrowing, thanks to C-beauty’s popularity in Southeast Asia, writes Juliana Liu.
Opinion: China’s Next Big Export Could Be Beauty
Although overseas sales of Chinese beauty brands are roughly half those of South Korea, the gap is narrowing, thanks to C-beauty’s popularity in Southeast Asia, writes Juliana Liu.
Opinion: Lululemon’s China Drum Blunder Comes at the Worst Time
Though the activewear maker faced intense criticism, it may be able to overcome its misstep in a nation that accounted for 16 percent of sales last year, writes Juliana Liu.
Opinion: Lululemon’s China Drum Blunder Comes at the Worst Time
Though the activewear maker faced intense criticism, it may be able to overcome its misstep in a nation that accounted for 16 percent of sales last year, writes Juliana Liu.
Opinion: Sephora Needs a New Partner in China
With Sephora China posting four consecutive years of losses, it’s time to turn over the reins to a more engaged ally adept at converting consumer trends into product design, marketing and effective pricing, writes Juliana Liu.
Opinion: Sephora Needs a New Partner in China
With Sephora China posting four consecutive years of losses, it’s time to turn over the reins to a more engaged ally adept at converting consumer trends into product design, marketing and effective pricing, writes Juliana Liu.
Opinion: China’s Sneaker Wars Are Just Kicking Off
The sheer number of international activewear players operating in China, which is in the midst of an outdoor sports boom, undercuts the idea that Chinese consumers have shunned foreign brands entirely, writes Juliana Liu.
Opinion: China’s Sneaker Wars Are Just Kicking Off
The sheer number of international activewear players operating in China, which is in the midst of an outdoor sports boom, undercuts the idea that Chinese consumers have shunned foreign brands entirely, writes Juliana Liu.
America’s Obsession With Chinese Medicine Is Taking Over TikTok
The trend of ‘Chinamaxxing,’ or embracing principles of traditional Chinese medicine, is gaining steam among Gen Z as trust in the US healthcare system plummets.
America’s Obsession With Chinese Medicine Is Taking Over TikTok
The trend of ‘Chinamaxxing,’ or embracing principles of traditional Chinese medicine, is gaining steam among Gen Z as trust in the US healthcare system plummets.
China’s New Playbook for Buying Western Fashion Brands
After past stumbles, Chinese capital is taking a more measured approach to investments in US and European fashion labels, tempering expectations for breakneck expansion. Will it work?
China’s New Playbook for Buying Western Fashion Brands
After past stumbles, Chinese capital is taking a more measured approach to investments in US and European fashion labels, tempering expectations for breakneck expansion. Will it work?