Burberry
Established by Thomas Burberry in 1856, Burberry is a global luxury fashion brand with a strong British heritage.
For Young Brands, Is the Instagram Opportunity Shrinking?
Once a highly efficient way for young brands to market themselves, Instagram is more crowded, competitive and costly than ever before.
How ‘See Now, Buy Now’ Is Rewiring Creativity
To keep up with ‘instant fashion,’ fashion creatives — from photographers to casting directors to visual merchandisers — are changing the way they operate.
Brexit Boosts British Watchmaker Bremont as Swiss Suffer
Aided by a plunge in the pound, UK sales of Bremont watches have surged since the country voted in June to leave the European Union.
The 10 Commandments of New Consumerism
Consumers are reassessing their priorities and increasingly questioning what they truly value, but what does the change mean for fashion companies?
Mario Testino Launches 'Mira Mira'
The world famous photographer talks exclusively to BoF about his new platform for unpublished images, travel dispatches and podcast interviews.
What You May Have Missed This Week
BoF brings you the top eight fashion news and analysis stories of the week.
Are ‘See Now, Buy Now’ Shows Driving Sales?
Designers and retailers tell BoF how shoppable runway shows have impacted sales so far — with some reporting their biggest sales days this year.
The Scent of Streetwear
Finding white space in the youth market, Comme des Garçons-operated label Gosha Rubchinskiy is the latest to tap the intersection of streetwear and fragrance.
Tim’s Take | Burberry Spring/Summer 2017
Tim Blanks talks to Christopher Bailey to decode the creative thinking behind his latest collection. Watch now.
Emotional Engagement at Burberry
Christopher Bailey succeeded in making the embrace of vast and rapid change look not just accessible but intimate, and even charming.