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Sustainability

Beware the ‘Sheinification’ of Fashion

The ‘instant fashion’ juggernaut’s explosive growth is attracting imitators. But keeping up with Shein’s relentless churn puts the industry on a perilous course when it comes to sustainability, writes Kenneth P. Pucker.

Sustainability

Beware the ‘Sheinification’ of Fashion

The ‘instant fashion’ juggernaut’s explosive growth is attracting imitators. But keeping up with Shein’s relentless churn puts the industry on a perilous course when it comes to sustainability, writes Kenneth P. Pucker.


Marketing

Lucien Pagès, the PR Prince of Paris

What does it take to be fashion’s favourite public relations guy? The man who weaves stories for the likes of Saint Laurent and Schiaparelli has become a story himself.

Marketing

Lucien Pagès, the PR Prince of Paris

What does it take to be fashion’s favourite public relations guy? The man who weaves stories for the likes of Saint Laurent and Schiaparelli has become a story himself.


Retail

A Letter to Farfetch’s New Owner

The company is still well positioned to be the market leader in global luxury e-commerce, but new owner Coupang has its work cut out for it, writes Imran Amed.

Retail

A Letter to Farfetch’s New Owner

The company is still well positioned to be the market leader in global luxury e-commerce, but new owner Coupang has its work cut out for it, writes Imran Amed.


Media

Op-Ed | Television’s Enduring Influence on Fashion

In the age of Instagram, the narrative power of television still gives it tremendous power over how Americans dress, argues Hal Rubenstein.

Media

Op-Ed | Television’s Enduring Influence on Fashion

In the age of Instagram, the narrative power of television still gives it tremendous power over how Americans dress, argues Hal Rubenstein.


Creative Class

Creating Cultural Moments in the Age of Algorithms

Can Gap create mass cultural relevance in a fragmented world? This week’s Grammys and Edward Enninful’s final Vogue cover may offer lessons for the brand’s new creative head Zac Posen, writes Imran Amed.

Creative Class

Creating Cultural Moments in the Age of Algorithms

Can Gap create mass cultural relevance in a fragmented world? This week’s Grammys and Edward Enninful’s final Vogue cover may offer lessons for the brand’s new creative head Zac Posen, writes Imran Amed.


Luxury

VICs: How the Super Rich Want To Shop

Imran Amed shares 4 key takeaways from our BoF Professional Case Study, ‘Selling Luxury to the 1%.’

Luxury

VICs: How the Super Rich Want To Shop

Imran Amed shares 4 key takeaways from our BoF Professional Case Study, ‘Selling Luxury to the 1%.’


Sustainability

Why Big Brands Are Pushing Back Against Sustainability Regulations

Fashion companies argue proposed government mandates for greater supply chain transparency are ‘impractical.’ They shouldn’t be, writes Kenneth P. Pucker.

Sustainability

Why Big Brands Are Pushing Back Against Sustainability Regulations

Fashion companies argue proposed government mandates for greater supply chain transparency are ‘impractical.’ They shouldn’t be, writes Kenneth P. Pucker.


Fashion Week

Simone Rocha’s Take on Jean Paul Gaultier

What do you get when you fuse an Irish-Chinese pagan feminist with a French couture house? Ask Simone Rocha. She’s the latest ‘guest‘ designer to be invited by Jean Paul Gaultier to bring her own spin to his remarkable legacy.

Fashion Week

Simone Rocha’s Take on Jean Paul Gaultier

What do you get when you fuse an Irish-Chinese pagan feminist with a French couture house? Ask Simone Rocha. She’s the latest ‘guest‘ designer to be invited by Jean Paul Gaultier to bring her own spin to his remarkable legacy.


Luxury

Op-Ed | Is It Time to Break Up Luxury Behemoth LVMH?

When Bernard Arnault presents LVMH’s annual earnings on Thursday, investors and analysts will be hanging on to his every word as they try to decipher the direction of top-end demand.

Luxury

Op-Ed | Is It Time to Break Up Luxury Behemoth LVMH?

When Bernard Arnault presents LVMH’s annual earnings on Thursday, investors and analysts will be hanging on to his every word as they try to decipher the direction of top-end demand.


Fashion Week

Are Neckties Making a Fashion Comeback?

On the influential runways of Prada and Gucci, neckties were everywhere, as the return of formal events, dressing for the office and new rule-breaking ways to wear them fuel consumer interest, writes Imran Amed.

Fashion Week

Are Neckties Making a Fashion Comeback?

On the influential runways of Prada and Gucci, neckties were everywhere, as the return of formal events, dressing for the office and new rule-breaking ways to wear them fuel consumer interest, writes Imran Amed.


Luxury

Dries Van Noten: A Fashion Storyteller Plots A Future Beyond Clothes

With new product categories and retail experiences, the Belgian designer has recast himself as a fashion storyteller. Ahead of his Paris men’s show, Van Noten discusses the past, present and future of the Dries Van Noten brand with Laurence Benaïm.

Luxury

Dries Van Noten: A Fashion Storyteller Plots A Future Beyond Clothes

With new product categories and retail experiences, the Belgian designer has recast himself as a fashion storyteller. Ahead of his Paris men’s show, Van Noten discusses the past, present and future of the Dries Van Noten brand with Laurence Benaïm.


Beauty

There’s More to Building a Beauty Brand Than Selling Lipstick

The most inspiring fashion brands from Comme des Garçons to Balenciaga are able to satisfy customer desire and still make sales targets. The same can be done in beauty, writes Isamaya Ffrench.

Beauty

There’s More to Building a Beauty Brand Than Selling Lipstick

The most inspiring fashion brands from Comme des Garçons to Balenciaga are able to satisfy customer desire and still make sales targets. The same can be done in beauty, writes Isamaya Ffrench.