Latest News & Analysis
Tracee Ellis Ross’s Pattern Debuts TV Commercial — With a Twist
Founder and co-chief executive Tracee Ellis Ross went back to her television roots with a Pattern commercial for connected and linear TV featuring the cast of her early 2000s TV show 'Girlfriends.'
Executive Memo | Selling to Consumers in Uncertain Times
As inflation persists and consumer confidence remains low, brands face a critical challenge: how to sell to a more cautious, value-driven shopper without diluting their cachet. From smarter pricing strategies to sharper audience targeting, executives must recalibrate fast to stay competitive in a volatile economy.
Bold Management Acquires Influencer Agency The Digital Prototype
The deal bolsters Bold’s talent management capabilities in France.
At Citi, Unlocking New Growth Strategies for Beauty Brands
As acquisition opportunities narrow and market dynamics shift, beauty businesses require a new strategic approach to unlock sustainable growth. BoF sat down with Timicka Anderson, Citi Commercial Bank’s Global Head of Consumer and Retail, to uncover how beauty brands can better position themselves for long-term financial success.
Prada Credits Sandal’s Indian Legacy Amid Uproar
The Italian fashion group has acknowledged the Indian roots of a new open-toe sandal design after criticism from artisans and politicians.
Salomon and Arc’teryx Help Amer Sports Defy Downturn With Athleisure Bet
Since its New York Stock Exchange debut in February 2024, the Helsinki-based group, which also owns outerwear brand Arc’teryx and sports equipment maker Wilson, has nearly tripled its market value to $21 billion.
At Paris Fashion Week, Bigger Was Rarely Better
Julian Klausner’s Dries Van Noten was the winner of a Paris men’s season where grand statements risked overpowering the fashion, reports Angelo Flaccavento.
This Week: Fashion’s Back-to-School Dilemma
Retailers will need to prepare for the $11 billion summer shopping season without fully understanding what tariffs will be in place, or how much parents and students are willing to spend.
In Paris, All Eyes on Jonathan Anderson’s Dior Debut
A phalanx of designers came to support — and, no doubt, carefully scrutinise — Jonathan’s Anderson first men’s show for Dior, writes Imran Amed.
Jonathan Anderson’s Grunge Aristocracy at Dior
Colliding artistry with calculated artlessness, the designer’s debut offered up a great appetiser for a more complex meal to come, writes Tim Blanks.
Saks Gets $600 Million Lifeline as Creditors Face Steep Losses
As part of the arrangement, a group holding a slim majority of the struggling luxury retailer’s $2.2 billion of 11 percent bonds, will provide Saks an immediate $300 million loan, according to deal terms reviewed by Bloomberg.
Shein to File Confidentially for Hong Kong IPO, Sources Say
Shein aims to submit the filing confidentially as soon as this week, a source familiar with the matter told Reuters. A second source said the filing was expected to be made by Monday.