Latest News & Analysis

The Debrief | Fashion Braces for Impact As Trump Tariffs Returns
Apparel prices are rising, supply chains are scrambling, and brands are playing defence as a new wave of Trump-era tariffs threatens to shake the global fashion industry. Joan Kennedy and Marc Bain join The Debrief to explain the latest changes.

Byredo, Paco Rabanne Owner Puig Sales Rise 8%
The Spanish beauty conglomerate saw growth in all three of its divisions, which include the Dr. Barbara Sturm, Charlotte Tilbury and Carolina Herrera brands.

Estée Lauder Companies Names Aude Gandon Chief Marketing and Digital Officer
Gandon, who joins the company from Nestlé, will assume her new role on August 1.

Ludivine Pont Named CEO of Santa Maria Novella
Balenciaga’s chief marketeer is leaving the Kering-owned brand to take the reins of the private equity-backed perfume house founded in 1221.

Inditex to Reopen Budget Brand Lefties in France as It Takes on Shein
Inditex is expanding to attract young consumers and compete with low-cost rivals.

Richemont Sales Up 6%, Defying Deepening Luxury Downturn
The Swiss group’s jewellery division, including Cartier and Van Cleef & Arpels, grew by double digits in the first quarter, while fashion stagnated and watches slumped. Weaker currencies in key export markets and a darkening China market are set to add further pressure to luxury firms this quarter.

How Brands Are Getting Reddit Marketing Right
From informing shoppers at the research stage to triggering a Super Bowl campaign, Reddit is becoming a gold mine for consumer insights and conversions alike.

The CEO You Hire When Your Brand Is in Trouble
From Kering to Nike to Everlane, fashion and beauty companies are turning to fixers to get back on track — with mandates to steady finances, reset culture and reignite consumer desire.

How Afro Fashion Association Empowers Underrepresented Designers
Michelle Ngonmo’s talent incubator, founded in Italy in 2015, platforms and supports BIPOC fashion talent and creatives while building bridges between hubs in Cameroon, Rwanda and Ghana to fashion capitals like Milan, and soon, Paris. BoF sits down with Ngonmo to explore the association’s mission and impact.

Higher Clothing Prices Are Officially Here
The US Bureau of Labor Statistics’ latest inflation report showed an uptick in apparel prices for the first time since President Donald Trump announced sweeping tariffs two months ago.

Trump Says Indonesia Goods to Face 19% Tariff Under New Pact
Indonesia also agreed to purchase $15 billion in US energy, $4.5 billion worth of agricultural products and 50 Boeing Co. jets, “many of them 777’s,” Trump said later on social media.

Coach-Owner Tapestry Ups Stake in Recycled Leather Maker Gen Phoenix
The American fashion giant boosted its holding in the lower-impact material producer to nearly 10 percent as part of a $15 million funding round.