Akanksha Kamath
Akanksha Kamath is a contributing writer at The Business of Fashion. Based in London, England, she is a writer and creative consultant with a focus on fashion, culture and arts. Kamath has over a decade of experience in the lifestyle and fashion industry, and was previously fashion features director at Vogue India. She has written for Vogue Business, Harper’s Bazaar, Architectural Digest, and much more. Kamath has a masters in Fashion Communication and Journalism from Central Saint Martins.
A New Era of Men’s Skincare in India
Traditional macho marketing is being replaced by inclusive campaigns, science-backed formulations and influencer-led storytelling as Indian men embrace beauty and skincare.
A New Era of Men’s Skincare in India
Traditional macho marketing is being replaced by inclusive campaigns, science-backed formulations and influencer-led storytelling as Indian men embrace beauty and skincare.
Inside the Indian Beauty Retail Wars
The battle for exclusive international beauty launches is intensifying as Nykaa, Tira and more set their eyes on expansion.
Inside the Indian Beauty Retail Wars
The battle for exclusive international beauty launches is intensifying as Nykaa, Tira and more set their eyes on expansion.
Inside India’s Niche Fragrance Takeover
A new crop of local perfume brands are reclaiming indigenous ingredients and reviving ancient fragrance-making techniques. But will that be enough to entice Indian consumers to swap international luxury perfumes for perfumes made at home?
Inside India’s Niche Fragrance Takeover
A new crop of local perfume brands are reclaiming indigenous ingredients and reviving ancient fragrance-making techniques. But will that be enough to entice Indian consumers to swap international luxury perfumes for perfumes made at home?
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