Tory Burch Names First Chief Brand Officer

Tory Burch appointed Klitos Teklos its first chief brand officer, the company announced Tuesday.

In the newly created role, Teklos will oversee the New York-based womenswear label’s global brand strategy, including marketing, social media and visual merchandising. Alongside longstanding creative director Honor Brodie, Teklos will report to CEO Pierre-Yves Roussel and Tory Burch, co-founder, executive chairman and chief creative officer.

Teklos joins Tory Burch from Tēklos Studio, a brand architecture agency he founded in 2023, where he counted clients including The Row, Sol de Janeiro and, most recently, Gap Inc.’s beauty division. Previously, he held creative leadership positions at Estée Lauder Companies, Sol de Janeiro and Air Paris. He has also served as creative director and contributing creative director to Surface Magazine and Vogue, respectively.

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